Retail Partnerships NMB's existing retail and e-commerce activations such as Instacart promotions and Joy Ride demonstrate appetite for shopper marketing partnerships. This presents a sales opportunity to offer turnkey retail programs, co-branded digital campaigns, in-store demos, sampling, and nationwide activations across grocery and online platforms to grow the mango category.

Licensing & Co-Branding The board's collaborations with Squishmallows and Jazwares indicate openness to licensing and family-friendly partnerships. Opportunities exist to propose licensing deals, cross-promotions with popular kids' brands, and seasonal campaigns that drive mango usage and broaden audience reach.

Data-Driven Marketing NMB already employs a modern tech stack including analytics, marketing automation, and digital video channels. There is room to upsell services such as attribution and ROI measurement, CRM and audience segmentation, content optimization, and targeted media for mango campaigns across retailers and online platforms.

Sustainability & Supply With a board comprising importers and producers and a focus on promotion of both domestic and imported mangos, there is a strong opportunity to offer supply chain visibility, sustainability reporting, and packaging innovations that align with responsible sourcing and certifications for retailers.

Education & Storytelling NMB emphasizes culture, flavor, and nutrition, creating a foundation for education-driven campaigns. Propose education content, nutrition-focused recipes, school and community programs, multilingual content, and influencer partnerships to deepen consumer understanding and demand for fresh mangos.