Insights

Market Leadership The Yellow Pages Association is the largest trade organization in the print and digital media industry valued at over $27 billion globally, highlighting its dominant position and potential as a strategic partner for advertising solutions.

Diverse Membership With members including Yellow Pages publishers, certified marketing representatives, and industry vendors, there are numerous cross-selling opportunities to offer tailored advertising and marketing services across different stakeholder segments.

Revenue Range Generating between $100 million and $250 million annually, the company presents a substantial customer base with budget flexibility, ideal for scalable sales strategies targeting advertising and digital transformation services.

Industry Trends Operating within a declining print media sector amid increasing digital media consumption, there is a clear opportunity to position advanced digital advertising solutions and innovative monetization tools to modernize member offerings.

Competitive Landscape With similar companies ranging from specialized local marketing firms to global digital giants, emphasizing unique value propositions such as industry-specific expertise or integrated media solutions can differentiate sales discussions and attract new members.

Yellow Pages Association Email Formats	Example	Percentage
First.Last@ypassociation.org	John.Doe@ypassociation.org	50%
First.Last@ypassociation.org	John.Doe@ypassociation.org	50%

Yellow Pages Association Email Formats

Example

Percentage

First.Last@ypassociation.org

John.Doe@ypassociation.org

50%

First.Last@ypassociation.org

John.Doe@ypassociation.org

50%

Frequently Asked Questions

What is Yellow Pages Association's official website and social media links?

Yellow Pages Association's official website is ypassociation.org and has social profiles on LinkedIn.

What is Yellow Pages Association's SIC code NAICS code?

Yellow Pages Association's SIC code is 8742 - Management Consulting Services NAICS code is 541613 - Marketing Consulting Services.

How many employees does Yellow Pages Association have currently?

As of February 2026, Yellow Pages Association has approximately 33 employees across 5 continents, including North AmericaAsiaOceania. Key team members include Director, Research: N. W.Director Information Technology: C. Z.It Director/Management: V. K.. Explore Yellow Pages Association's employee directory with LeadIQ.

What industry does Yellow Pages Association belong to?

Yellow Pages Association operates in the Advertising Services industry.

What is Yellow Pages Association's email format?

Yellow Pages Association's email format typically follows the pattern of First.Last@ypassociation.org. Find more Yellow Pages Association email formats with LeadIQ.

Yellow Pages Association

Q: How many employees does Yellow Pages Association have currently?

Yellow Pages Association has approximately 33 employees.

Advertising Services11-50 Employees

The Yellow Pages Association (YPA) (http://www.ypassociation.org and http://www.insideyp.org) is the largest trade organization of a print and digital media industry valued at more than $27 billion worldwide ($12 billion in the U.S.). Association members include Yellow Pages publishers, certified marketing representatives (CMRs), and associate members (a group of industry stakeholders that include Yellow Pages advertisers, vendors, and suppliers).

Insights

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