KMOV-TV Employee Directory
Broadcast Media Production and DistributionUnited States51-200 Employees
KMOV-TV operates in the broadcast media production and distribution space, delivering local news and lifestyle programming to audiences in the St. Louis area. The station broadcasts morning, daytime, and evening news blocks, as well as weekend news and local lifestyle shows, while also maintaining a digital presence that supports advertising across multiple multimedia platforms. Its services target viewers seeking timely local information, as well as advertisers looking to reach a regional audience through traditional and digital channels. Based in the United States and serving the St. Louis market, KMOV-TV has a long history dating back to its initial broadcast in 1954, undergoing several ownership transitions before becoming part of Gray Television in 2021 and later adopting the First Alert 4 branding in 2023. The company operates within the broadcast media sector and emphasizes local news and community-focused content as its core offering, with digital platforms playing a significant role in revenue and audience engagement. In 2024, the channel celebrated seven decades on air, highlighting its established presence in the market. A recent development includes the launch of a new mobile app to enhance accessibility for its audience.