Insights

Strategic partnerships Decision Analyst partners with a mix of Fortune 500 clients, advertising agencies, and management consultants, indicating opportunities to cross-sell advanced analytics, marketing science, and new product development services to existing B2B clients and broaden agency collaborations.

Analytics leadership Positioned as a leader in advanced analytics, mathematical modeling, simulation, and optimization, offering sales opportunities around predictive insights, scenario planning, pricing optimization, and product concept testing for firms seeking competitive differentiation.

Global reach With services across North America, Europe, Latin America, and Asia, there are expansion opportunities in multinational accounts and regional sales plays targeting markets with growing demand for data-driven marketing decisions.

Product development focus Strong emphasis on new product ideation, concept testing, and sales forecasting suggests upsell potential to clients pursuing product portfolio optimization, speed-to-market strategies, and improved launch effectiveness.

Tech-enabled services Existing tech stack including SAS, SPSS, AWS, PostgreSQL, and data-driven tools positions Decision Analyst to offer managed analytics, data engineering, and cloud-based research delivery to clients seeking scalable, secure research solutions.

Similar companies to Decision Analyst

Decision Analyst Tech Stack

Decision Analyst uses 8 technology products and services including Linkedin Insight Tag, SAS, Amazon Web Services, and more. Explore Decision Analyst's tech stack below.

Decision Analyst's Email Address Formats

Decision Analyst uses at least 4 email formats:
Decision Analyst Email FormatsExamplePercentage
FLast@decisionanalyst.comJDoe@decisionanalyst.com
92%
FirstLast@decisionanalyst.comJohnDoe@decisionanalyst.com
4%
F.Last@decisionanalyst.comJ.Doe@decisionanalyst.com
2%
Last@decisionanalyst.comDoe@decisionanalyst.com
2%

Frequently Asked Questions

What is Decision Analyst's phone number?

Minus sign iconPlus sign icon
You can contact Decision Analyst's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Decision Analyst's official website and social media links?

Minus sign iconPlus sign icon
Decision Analyst's official website is decisionanalyst.com and has social profiles on LinkedIn.

How much revenue does Decision Analyst generate?

Minus sign iconPlus sign icon
As of August 2026, Decision Analyst's annual revenue is estimated to be $50M - $100M.

What is Decision Analyst's NAICS code?

Minus sign iconPlus sign icon
Decision Analyst's NAICS code is 54191 - Marketing Research and Public Opinion Polling.

How many employees does Decision Analyst have currently?

Minus sign iconPlus sign icon
As of August 2026, Decision Analyst has approximately 121 employees across 2 continents, including North America and Europe. Key team members include Chief Executive Officer: J. W. T., Chief Delivery Officer: D. J. and Chief Delivery Officer: K. V. Explore Decision Analyst's employee directory with LeadIQ.

What industry does Decision Analyst belong to?

Minus sign iconPlus sign icon
Decision Analyst operates in the Market Research industry.

What technology does Decision Analyst use?

Minus sign iconPlus sign icon
Decision Analyst's tech stack includes Linkedin Insight Tag, SAS, Amazon Web Services, PostgreSQL, Google Workspace, IBM SPSS, Windows Server and Ruby.

What is Decision Analyst's email format?

Minus sign iconPlus sign icon
Decision Analyst's email format typically follows the pattern of FLast@decisionanalyst.com. Find more Decision Analyst email formats with LeadIQ.

When was Decision Analyst founded?

Minus sign iconPlus sign icon
Decision Analyst was founded in 1978.
Decision Analyst logo

Decision Analyst

Market ResearchTexas, United States51-200 Employees

Decision Analyst is a global market research and analytical consulting firm based in Arlington, in the Dallas–Fort Worth region. The firm combines qualitative investigations, strategic survey research, marketing science, and advanced analytics to tackle complex marketing and business challenges. A core area of work is new product development, including ideation, concept development, concept testing, and sales forecasting.

Its client base includes Fortune 500 companies, advertising agencies, and management consulting firms across North America, Europe, Latin America, and Asia, and the firm is employee-owned. In 2022 it launched a COVID tracking survey and subsequently refocused its approach for that year.

Section iconCompany Overview

Phone number
NAICS Code
54191 - Marketing Research and Public Opinion Polling
Founded
1978
Employees
51-200

Section iconFunding & Financials

  • $50M - $100M

    Decision Analyst's revenue is estimated to be in the range of $50M - $100M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.