Insights

Nordic Reach Sports Connection ApS operates SKECHERS concept and online stores across Denmark, Sweden, Norway and Finland with a wholesale footprint of over 1,900 retailers in the Nordic region, indicating substantial regional distribution opportunities for expanded product lines or exclusive Nordic launches.

Brand Leverage As the Nordic subsidiary of a globally recognized brand, there is potential to upsell premium lifestyle, performance, and limited-edition SKUs through existing stores and online channels to drive higher average order value.

Growth Potential Revenue is in the low-to-mid multi-million range, signaling room to scale through new market segments, increased wholesale penetration, and enhanced e-commerce capabilities leveraging the current tech stack.

Digital Engine Current tech stack includes Voyado, MySQL, Swiper, Elementor and Azure, offering opportunities to optimize CRM, loyalty programs, personalized marketing, and data-driven merchandising to boost conversion and repeat purchase rates.

Talent & Partnerships With 51-200 employees and a strong wholesale footprint, targeted partnerships with retailers and regional marketing collaborations, as well as talent recruitment for digital commerce and field sales, can accelerate geographic expansion and accelerate SKUs adoption.

Sports Connection ApS | SKECHERS Tech Stack

Sports Connection ApS | SKECHERS uses 8 technology products and services including CookieYes, Voyado, MySQL, and more. Explore Sports Connection ApS | SKECHERS's tech stack below.

  • CookieYes
    Cookie Compliance
  • Voyado
    Customer Experience Management
  • MySQL
    Database
  • Swiper
    Javascript Libraries
  • Elementor
    Page Builders
  • Microsoft Azure
    Platform As A Service
  • Yoast SEO
    Search Engines
  • Adobe Creative Suite
    Visualisation Software

Media & News

Sports Connection ApS | SKECHERS's Email Address Formats

Sports Connection ApS | SKECHERS uses at least 1 format(s):
Sports Connection ApS | SKECHERS Email FormatsExamplePercentage
First@sportsconnection.dkJohn@sportsconnection.dk
98%
FL@sportsconnection.dkJD@sportsconnection.dk
2%

Frequently Asked Questions

Where is Sports Connection ApS | SKECHERS's headquarters located?

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Sports Connection ApS | SKECHERS's main headquarters is located at 89 Kvaglundvej Esbjerg ø, South Denmark 6705 Denmark. The company has employees across 3 continents, including EuropeNorth AmericaAsia.

What is Sports Connection ApS | SKECHERS's official website and social media links?

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Sports Connection ApS | SKECHERS's official website is sportsconnection.dk and has social profiles on LinkedIn.

What is Sports Connection ApS | SKECHERS's NAICS code?

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Sports Connection ApS | SKECHERS's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does Sports Connection ApS | SKECHERS have currently?

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As of June 2026, Sports Connection ApS | SKECHERS has approximately 110 employees across 3 continents, including EuropeNorth AmericaAsia. Key team members include Head Of Finance: R. K.Business Owner: J. I.Managing Director: P. J.. Explore Sports Connection ApS | SKECHERS's employee directory with LeadIQ.

What industry does Sports Connection ApS | SKECHERS belong to?

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Sports Connection ApS | SKECHERS operates in the Retail Apparel and Fashion industry.

What technology does Sports Connection ApS | SKECHERS use?

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Sports Connection ApS | SKECHERS's tech stack includes CookieYesVoyadoMySQLSwiperElementorMicrosoft AzureYoast SEOAdobe Creative Suite.

What is Sports Connection ApS | SKECHERS's email format?

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Sports Connection ApS | SKECHERS's email format typically follows the pattern of First@sportsconnection.dk. Find more Sports Connection ApS | SKECHERS email formats with LeadIQ.

When was Sports Connection ApS | SKECHERS founded?

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Sports Connection ApS | SKECHERS was founded in 1994.
Sports Connection ApS | SKECHERS logo

Sports Connection ApS | SKECHERS

Retail Apparel and FashionSouth Denmark, Denmark51-200 Employees

Sports Connection ApS operates as the Nordic subsidiary of the U.S. footwear brand SKECHERS. Based in Esbjerg, South Denmark, the company runs SKECHERS concept stores and e-commerce sites across Denmark, Sweden, Norway, and Finland. In addition, it distributes SKECHERS products through a wholesale footprint that includes more than 1,900 retailers in the Nordic region.

SKECHERS itself is a major global footwear brand that designs and markets a broad range of lifestyle, fashion, and leisure shoes for men, women, and children, with a performance segment that includes football boots, golf, running, walking, and training footwear. The brand operates worldwide, in over 180 countries, and sells approximately 300 million units annually through various channels, supported by more than 5,300 concept stores.

Section iconCompany Overview

Headquarters
89 Kvaglundvej Esbjerg ø, South Denmark 6705 Denmark
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
1994
Employees
51-200

Section iconMedia & News

Section iconFunding & Financials

  • $1M$10M

    Sports Connection ApS | SKECHERS's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Sports Connection ApS | SKECHERS's revenue is estimated to be in the range of $1M$10M

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