Insights

Industry Stakeholder DSA is a national trade association for direct selling with advocacy, communications and research services. This presents opportunities to offer policy analysis, regulatory intelligence, and member-ready messaging solutions to support their coalition and member companies.

Event Collaboration Active involvement in conferences and awards (Legal and Regulatory conference, DSA Awards) signals demand for event tech, sponsorship, and targeted sponsorship packages, as well as marketing services and attendee engagement platforms.

Leadership Engagement Recent C-suite appointments (CEO hire) indicate a potential opening for executive-level advisory services, onboarding programs, and leadership-focused content or benchmarking studies tailored to trade associations.

Digital Stack Tech stack includes ASP.NET, cloud/edge services, social tagging, and Sign-In integrations. There is an opportunity to offer modernization audits, secure web infrastructure enhancements, CRM/marketing automation integrations, and analytics improvements.

Market Positioning DSA commands a significant economic footprint with billions in impact and a large membership base. This suggests cross-sell of governance, compliance, research publications, and member-benefit programs to deepen engagement and value for member companies.

Direct Selling Association Tech Stack

Direct Selling Association uses 8 technology products and services including Facebook Pixel, gstatic.com, Telerik Sitefinity, and more. Explore Direct Selling Association's tech stack below.

  • Facebook Pixel
    Analytics
  • gstatic.com
    Content Delivery Network
  • Telerik Sitefinity
    Content Management System
  • Loadable-Components
    Javascript Libraries
  • Underscore.js
    Javascript Libraries
  • Cloudflare Bot Management
    Security
  • Google Sign-In for Websites
    Social Login
  • Microsoft ASP.NET
    Web Frameworks

Media & News

Direct Selling Association's Email Address Formats

Direct Selling Association uses at least 1 format(s):
Direct Selling Association Email FormatsExamplePercentage
FLast@dsa.orgJDoe@dsa.org
82%
First.Last@dsa.orgJohn.Doe@dsa.org
12%
First@dsa.orgJohn@dsa.org
3%
FirstLast@dsa.orgJohnDoe@dsa.org
3%

Frequently Asked Questions

What is Direct Selling Association's phone number?

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You can contact Direct Selling Association's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Direct Selling Association's official website and social media links?

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Direct Selling Association's official website is dsa.org and has social profiles on LinkedIn.

How much revenue does Direct Selling Association generate?

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As of July 2026, Direct Selling Association's annual revenue is estimated to be $50M - $100M.

What is Direct Selling Association's NAICS code?

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Direct Selling Association's NAICS code is 5418 - Advertising, Public Relations, and Related Services.

How many employees does Direct Selling Association have currently?

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As of July 2026, Direct Selling Association has approximately 290 employees across 6 continents, including AsiaNorth AmericaSouth America. Key team members include Owner: A. R.Owner: I. S.Vice President: A. F.. Explore Direct Selling Association's employee directory with LeadIQ.

What industry does Direct Selling Association belong to?

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Direct Selling Association operates in the Government Relations Services industry.

What technology does Direct Selling Association use?

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Direct Selling Association's tech stack includes Facebook Pixelgstatic.comTelerik SitefinityLoadable-ComponentsUnderscore.jsCloudflare Bot ManagementGoogle Sign-In for WebsitesMicrosoft ASP.NET.

What is Direct Selling Association's email format?

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Direct Selling Association's email format typically follows the pattern of FLast@dsa.org. Find more Direct Selling Association email formats with LeadIQ.

When was Direct Selling Association founded?

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Direct Selling Association was founded in 1910.
Direct Selling Association logo

Direct Selling Association

Government Relations ServicesDistrict of Columbia, United States201-500 Employees

The Direct Selling Association (DSA) is the U.S. national trade association for companies that market products and services directly to consumers through an independent, entrepreneurial salesforce. It operates within the government relations services space, offering advocacy, communications and research for member company executives and hosting forums for networking and education. Based in Washington, DC, the organization serves a mid-sized community of direct selling companies.

Direct selling involves millions of Americans across all states, and in 2014 it contributed more than $34 billion to the U.S. economy. The DSA also maintains a LinkedIn group for member executives and suppliers to learn about association events and register for meetings. In January 2025, the organization named Dave Grimaldi as chief executive officer.

Section iconCompany Overview

Phone number
Website
dsa.org
NAICS Code
5418 - Advertising, Public Relations, and Related Services
Founded
1910
Employees
201-500

Section iconFunding & Financials

  • $50M - $100M

    Direct Selling Association's revenue is estimated to be in the range of $50M - $100M

Section iconFunding & Financials

  • $50M - $100M

    Direct Selling Association's revenue is estimated to be in the range of $50M - $100M

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