Insights

Growth through innovation Willo Products has a track record of launching new detention locking systems and retrofit solutions (Wedge Slim, LatchGuard, Next Generation Willo Wedge), signaling ongoing product development and opportunity to upsell modernized security hardware to existing detention facilities and new build projects.

Leadership momentum Recent leadership changes with a promotion to President and CEO in 2026 can create strategic buyer alignment and renewed emphasis on growth initiatives, presenting a window for strategic outreach to decision makers and procurement teams.

Expansion into new builds New product introductions targeted at jail and prison construction projects indicate a strong market opportunity with facilities planning upgrades or new builds that require advanced swinging-door locking systems and tamper-resistant hardware.

Integrated solutions Beyond locks, Willo offers repair services, custom retrofit solutions, and replacement parts, enabling cross-sell of services to maintenance departments and institutional facility managers seeking total lifecycle solutions for detention security.

Strategic partnerships Active use of modern marketing and CRM tools (Salesforce, iCIMS, Mailchimp) and a focus on business development roles suggest readiness for channel partnerships, distributors, and contractor networks to accelerate market reach in the detention sector.

Similar companies to Willo Products

Willo Products Tech Stack

Willo Products uses 8 technology products and services including Microsoft Advertising, Microsoft Clarity, iCIMS, and more. Explore Willo Products's tech stack below.

Media & News

Willo Products's Email Address Formats

Willo Products uses at least 1 email format:
Willo Products Email FormatsExamplePercentage
FLast@willoproducts.comJDoe@willoproducts.com
100%

Frequently Asked Questions

What is Willo Products's phone number?

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You can contact Willo Products's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Willo Products's official website and social media links?

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Willo Products's official website is willoproducts.com and has social profiles on LinkedIn.

How much revenue does Willo Products generate?

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As of July 2026, Willo Products's annual revenue is estimated to be $1M - $10M.

What is Willo Products's NAICS code?

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Willo Products's NAICS code is 23 - Construction.

How many employees does Willo Products have currently?

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As of July 2026, Willo Products has approximately 11 employees across 2 continents, including North America and Europe. Key team members include Vice President: B. T. Explore Willo Products's employee directory with LeadIQ.

What industry does Willo Products belong to?

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Willo Products operates in the Construction industry.

What technology does Willo Products use?

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Willo Products's tech stack includes Microsoft Advertising, Microsoft Clarity, iCIMS, Canva, Salesforce, Mailchimp, OpenAI and Piwik PRO Core.

What is Willo Products's email format?

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Willo Products's email format typically follows the pattern of FLast@willoproducts.com. Find more Willo Products email formats with LeadIQ.
Willo Products logo

Willo Products

ConstructionAlabama, United States11-50 Employees

Willo Products is a construction industry company based in Decatur, Alabama, at 714 Willo Industrial Drive Southeast, and it employs 11 to 50 people. The company specializes in detention-related hardware, providing locks, locking devices, and detention equipment to the detention industry since 1970, and it now offers repair services, custom retrofit solutions, and replacement parts for locks. Its services include jail renovation expertise and retrofit of sliding or swinging doors, along with related control panels. Recent product developments include the Next Generation Willo Wedge in 2024, LatchGuard in 2025, and Wedge Slim in 2025. In early 2026, Roberts was promoted to President and Chief Executive Officer, following his tenure as President and Chief Operating Officer since 2023. The company maintains an online presence at willoproducts.com.

Section iconCompany Overview

Phone number
NAICS Code
23 - Construction
Employees
11-50

Section iconFunding & Financials

  • $1M - $10M

    Willo Products's revenue is estimated to be in the range of $1M - $10M

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