Insights

Brand Identity Upsell Universal Athletic specializes in branded athletic apparel, equipment and uniforms, presenting a clear opportunity to upsell customized branding packages, school and team logo integration, and coordinated apparel across multiple sports programs.

Mid‑Market Targeting With 51-200 employees and $10–$25 million in revenue, Universal Athletic sits in the mid‑market segment where partnerships with regional athletic programs, small colleges, and high school associations can yield scalable, repeatable orders.

Recent Partnerships Recent collaborations with MIAC and Mount Marty athletics indicate receptiveness to official outfitter relationships; leverage these success stories to propose expanded apparel, event merch, and limited edition collections to similar conferences and institutions.

Digital & Analytics Current tech stack includes Google Analytics, Cloudflare, and modern front-end tooling, suggesting potential for data‑driven campaigns, targeted digital merchandising, and personalized online storefronts for schools and leagues.

Growth Channels Revenue range and market position imply opportunity to broaden distribution through partnerships with collegiate leagues, local clubs, and school districts, plus cross‑selling equipment and uniforms to existing athletic programs.

Universal Athletic Tech Stack

Universal Athletic uses 8 technology products and services including Google AdSense, MySQL, Microsoft 365, and more. Explore Universal Athletic's tech stack below.

  • Google AdSense
    Advertising
  • MySQL
    Database
  • Microsoft 365
    Email
  • jQuery UI
    Javascript Libraries
  • jQuery Migrate
    Javascript Libraries
  • Cloudflare Bot Management
    Security
  • Tailwind CSS
    UI Frameworks
  • Google Analytics
    Web Analytics

Universal Athletic's Email Address Formats

Universal Athletic uses at least 1 format(s):
Universal Athletic Email FormatsExamplePercentage
FLast@universalathletic.comJDoe@universalathletic.com
96%
Last@universalathletic.comDoe@universalathletic.com
2%
FirstL@universalathletic.comJohnD@universalathletic.com
1%
LFirst@universalathletic.comDJohn@universalathletic.com
1%

Frequently Asked Questions

Where is Universal Athletic's headquarters located?

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Universal Athletic's main headquarters is located at United States. The company has employees across 1 continents, including North America.

What is Universal Athletic's phone number?

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You can contact Universal Athletic's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Universal Athletic's official website and social media links?

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Universal Athletic's official website is universalathletic.com and has social profiles on LinkedIn.

What is Universal Athletic's SIC code NAICS code?

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Universal Athletic's SIC code is 5091 - Sporting and Recreational Goods and Supplies NAICS code is 33992 - Sporting and Athletic Goods Manufacturing.

How many employees does Universal Athletic have currently?

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As of May 2026, Universal Athletic has approximately 102 employees across 1 continents, including North America. Key team members include Vice President Board Of Directors: P. W.President And Chief Operating Officer: F. F.President: G. M.. Explore Universal Athletic's employee directory with LeadIQ.

What industry does Universal Athletic belong to?

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Universal Athletic operates in the Sporting Goods Manufacturing industry.

What technology does Universal Athletic use?

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Universal Athletic's tech stack includes Google AdSenseMySQLMicrosoft 365jQuery UIjQuery MigrateCloudflare Bot ManagementTailwind CSSGoogle Analytics.

What is Universal Athletic's email format?

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Universal Athletic's email format typically follows the pattern of FLast@universalathletic.com. Find more Universal Athletic email formats with LeadIQ.

When was Universal Athletic founded?

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Universal Athletic was founded in 1971.
Universal Athletic logo

Universal Athletic

Sporting Goods ManufacturingUnited States51-200 Employees

Universal Athletic serves as a national supplier of branded athletic apparel, equipment and uniforms to athletic programs and organizations. Its offerings enable teams to project a cohesive brand across sports and events, supporting a recognizable identity for schools, leagues and clubs. The company focuses on providing branded gear and merchandise to help these customers present consistency in their athletic programs.

Based in the United States, Universal Athletic operates in the sporting goods manufacturing sector as a mid-sized enterprise. In 2020 the company entered partnerships to supply branded apparel for athletic programs, including a collaboration with the Minnesota Intercollegiate Athletic Conference to offer limited-edition MIAC Centennial merchandise and an agreement with Mount Marty athletics to outfit Lancer student-athletes in Adidas apparel.

Section iconCompany Overview

Headquarters
United States
Phone number
SIC Code
5091 - Sporting and Recreational Goods and Supplies
NAICS Code
33992 - Sporting and Athletic Goods Manufacturing
Founded
1971
Employees
51-200

Section iconFunding & Financials

  • $10M$25M

    Universal Athletic's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Universal Athletic's revenue is estimated to be in the range of $10M$25M

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