Tru Measure Employee Directory

Marketing and AdvertisingNorth Carolina, United States11-50 Employees

Tru Measure is a digital marketing services platform based in Raleigh, North Carolina, with additional offices in several U.S. cities. Founded in 2009, the company operates as a wholly owned subsidiary of McClatchy and focuses on providing tracking capabilities and dashboard-based insights that support media sales organizations and marketing agencies in planning, optimizing, and reporting digital advertising efforts across print, online, mobile, and social channels. Its offerings are designed to streamline sales processes, audience targeting, operations, and ROI analysis for data-driven marketing campaigns covering a broad range of clients in North America, Europe, and Australia. A recent development includes the launch of enhancements to improve the alignment between content and fact checks using its proprietary models, reflecting ongoing product updates that expand its analytic and content-mue balancing capabilities.

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