Corporate Sponsorship Growth The organization has demonstrated success securing corporate and foundation support, including recent reach across a sponsor footprint. There is opportunity to formalize and scale sponsorship programs with tiered packages, co-branding opportunities at events, and multi-year commitments aligned with donors’ CSR goals.

Fundraising Tech Modernization CHF uses iCIMS and standard tools; there is room to optimize donor management, digital campaigns, and analytics by adopting a dedicated nonprofit CRM, unified fundraising platform, and marketing automation. This could improve donor retention and average gift size while streamlining grant reporting and impact tracking.

Research Partnerships CHF funds CHD research and collaborates with Mend a Heart and AHA; opportunities exist to create joint grant programs, corporate-funded research initiatives, and cross-institution consortia, with enhanced visibility and co-branded reporting to attract larger commitments.

Events and Programs CHF participates in CH Walks and launched The Heartbreak Club; opportunities to grow events with sponsorship packages, virtual fundraisers, and program sponsorships for mental health support lines, with scalable revenue streams and sponsor recognition.

Geographic CSR Expansion CHF already demonstrates breadth through donors across sponsor footprints and partnerships; there is potential to expand corporate partnerships into new regions with localized sponsorship opportunities, volunteer programs, and cross-promotional campaigns, driving geographic diversification of revenue.