Local outdoor Position Switchback Sports as a boutique, locally owned outdoor recreation retailer with strong service orientation and expertise in boot fitting, targeting nearby parks and mountain communities to expand rental and demo activity.

Community partnerships Leverage past collaboration with Perfectial LLC and active engagement in Father’s Day and local gifting events to create co-branded promotions, loyalty programs, and cross-promotions with nearby outdoor brands and activities.

High touch service Emphasize world-class boot fitting and professionally trained staff to upsell premium equipment, maintenance packages, and extended rental durations to customers seeking performance gear.

Tech enabled Utilize analytics from the current tech stack and digital marketing channels to segment customers by activity (ski, snowboard, bike, pickleball) and tailor targeted promotions, demos, and rental bundles.

Growth signals Highlight revenue milestones and multi-location exposure (Park City and Steamboat Springs) to attract regional suppliers and brands for exclusive product drops, demos, and incentive-based sales programs.