Digital Innovation Swisscom's recent launch of GenAI Studio and AI Work Hub showcases a strong focus on AI-driven solutions, indicating opportunities to offer advanced AI and machine learning services to enterprises seeking scalable and secure AI development platforms.

Data Center Expansion The expansion of Swisscom's data center network, including the acquisition of a new facility near Yverdon-les-Bains, highlights a growing demand for colocation and cloud infrastructure services, presenting potential upselling opportunities with data center management, security, and integration solutions.

Cybersecurity Collaboration Partnerships with Alcatel-Lucent for SD-WAN and cybersecurity solutions demonstrate Swisscom’s investment in secure networking infrastructure, opening avenues to pitch comprehensive cybersecurity, network management, and managed security services to large enterprise clients.

Sustainable Solutions The integration with Deedster and the launch of a Kids subscription reflect Swisscom’s commitment to sustainable initiatives and family-oriented services, creating openings to promote environmental and digital wellness offerings or customized B2B sustainability consulting.

Industry Focus With core competencies in IT outsourcing, workplace, SAP, and financial industry services, Swisscom presents opportunities for tailored digital transformation and industry-specific solutions in these verticals, especially as demand for integrated IT systems continues to grow.