Sweft Employee Directory
Software DevelopmentPennsylvania, United States11-50 Employees
Sweft, based in Philadelphia, Pennsylvania, develops a software-as-a-service workflow platform for retailers. The tool targets the ISNO problem—products that are in stock in stores or warehouses but not online—by streamlining how digital product assets are created and updated so items can be published online more quickly. By reducing manual data entry and consolidating tasks across departments, the platform aims to improve productivity and speed up product introductions. The product is designed to sit alongside a retailer’s existing technology stack, providing a shared resource for product content and helping align teams across buying, merchandising, planning, creative, web production, and marketing. It supports retailers seeking better online visibility and profitability from full-price sales by improving coordination and prioritization to prevent launches from stalling. In August 2023, Sweft appointed James Brooke as CEO.