Local expertise Leverage Sure Thing Pest Control as a regional leader in Cincinnati with deep local knowledge and long-tenured founders to position our solutions for both residential and commercial clients in the area.

SMB focus Target small to mid-sized businesses in the Greater Cincinnati Area that require reliable pest control services, emphasizing quick response times, compliance, and flexible service plans suitable for commercial spaces.

Growth potential With revenue in the 10M–25M range and a 11–50 employee base, identify cross-sell opportunities across termite, rodent, and structural pest services, plus maintenance contracts to increase average deal size.

Tech enablement Utilize their technology stack and HubSpot presence to streamline outreach, automate follow-ups, and nurture leads through the funnel, focusing on digital channels that attract local business customers.

Competitive landscape Position against national players by highlighting localized service quality, fast response, and trust built through decades of local ownership, using case studies and testimonials to win tenders and recurring contracts.