Insights

Expanding Program Offerings SuperCamps continues to diversify its camp programs with specialist courses such as tennis, cookery, bushcraft, and science, providing multiple avenues for engaging different student interests. This presents opportunities to develop tailored partnership programs or expand into new niche activities within the educational sector.

Strategic School Partnerships Recent collaborations with schools like Carrdus School highlight SuperCamps' approach of forming long-term partnerships for holiday care. Enhancing partnerships with more educational institutions could increase program reach and revenue, especially during key holiday periods.

Technology Integration SuperCamps employs digital tools like Google Tag Manager, MouseFlow, and YouTube to optimize online marketing and engagement. Leveraging advanced data analytics and digital marketing solutions can help identify potential clients and improve campaign targeting for expansion efforts.

Market Position & Size Operating at over 35 schools with a strong revenue range of $25M to $50M and a sizable workforce, SuperCamps holds a significant share in the holiday childcare market. This scale provides a strong foundation for cross-promotional opportunities or launching new programs within the existing customer base.

Growth & Innovation SuperCamps’ track record of launching new courses and services, including term-time wraparound care and specialized courses, signals an openness to innovation. Introducing complementary products or technology-based solutions could open up additional revenue streams and enhance overall appeal to schools and parents.

SuperCamps Tech Stack

SuperCamps uses 8 technology products and services including Google Fonts API, jQuery, Microsoft Word, and more. Explore SuperCamps's tech stack below.

  • Google Fonts API
    Font Scripts
  • jQuery
    Javascript Libraries
  • Microsoft Word
    Office Suites
  • Google Tag Manager
    Tag Management
  • YouTube
    Video Players
  • X-Content-Type-Options
    Web & Portal Technology
  • MouseFlow
    Web Analytics
  • Microsoft ASP.NET
    Web Frameworks

SuperCamps's Email Address Formats

SuperCamps uses at least 1 format(s):
SuperCamps Email FormatsExamplePercentage
FLast@supercamps.co.ukJDoe@supercamps.co.uk
46%
First.Last@supercamps.co.ukJohn.Doe@supercamps.co.uk
34%
First@supercamps.co.ukJohn@supercamps.co.uk
18%
FirstLast@supercamps.co.ukJohnDoe@supercamps.co.uk
2%

Frequently Asked Questions

Where is SuperCamps's headquarters located?

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SuperCamps's main headquarters is located at Eyston Way Unit 15 London, England United Kingdom. The company has employees across 2 continents, including EuropeAsia.

What is SuperCamps's official website and social media links?

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SuperCamps's official website is supercamps.co.uk and has social profiles on LinkedIn.

What is SuperCamps's SIC code NAICS code?

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SuperCamps's SIC code is 7991 - Physical Fitness Facilities NAICS code is 92311 - Administration of Education Programs.

How many employees does SuperCamps have currently?

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As of March 2026, SuperCamps has approximately 230 employees across 2 continents, including EuropeAsia. Key team members include Director: N. N.Senior Regional Manager (seasonal): D. H.Regional Manager (seasonal): M. C.. Explore SuperCamps's employee directory with LeadIQ.

What industry does SuperCamps belong to?

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SuperCamps operates in the Education Administration Programs industry.

What technology does SuperCamps use?

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SuperCamps's tech stack includes Google Fonts APIjQueryMicrosoft WordGoogle Tag ManagerYouTubeX-Content-Type-OptionsMouseFlowMicrosoft ASP.NET.

What is SuperCamps's email format?

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SuperCamps's email format typically follows the pattern of FLast@supercamps.co.uk. Find more SuperCamps email formats with LeadIQ.

When was SuperCamps founded?

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SuperCamps was founded in 1996.

SuperCamps

Education Administration ProgramsEngland, United Kingdom201-500 Employees

30 years of childcare, done properly.

SuperCamps is a leading UK provider of high-quality holiday childcare for children aged 3–14, with 30 years of experience delivering safe, engaging and professionally run programmes during school holidays.

We operate at 35+ school locations nationwide, running camps throughout Easter, Summer and Half-Term holidays. There's so much to choose from with our fantastic Multi-Activity Camps alongside a broad range of week-long Sports and Skills courses, such as LEGO® Play, Chelsea FC Football, Mad Science, Rise Cookery, Kid-Dance and Bushcraft.

Registered and regulated by Ofsted, SuperCamps meets robust education, safeguarding and Safer Recruitment standards at every camp.

Proud to be part of the Active Learning Group, we are committed to excellence, consistency and delivering childcare the right way - for children, parents, schools and our staff.

Section iconCompany Overview

Headquarters
Eyston Way Unit 15 London, England United Kingdom
SIC Code
7991 - Physical Fitness Facilities
NAICS Code
92311 - Administration of Education Programs
Founded
1996
Employees
201-500

Section iconFunding & Financials

  • $25M$50M

    SuperCamps's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    SuperCamps's revenue is estimated to be in the range of $25M$50M

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