Insights

AI-driven trend Spate specializes in machine intelligence for identifying next big consumer trends in beauty and wellness, offering a data-backed approach that can be leveraged to spot emerging opportunities for brands seeking first-mover advantage.

Strong market signals The platform analyzes over 20 billion consumer signals across Google, TikTok, and Instagram, enabling precise insights into which trends are gaining momentum and which brands are associated with them, useful for targeting early adopters.

Industry credibility As a Y Combinator-backed firm founded by ex-Google trend experts, Spate carries credibility and network leverage, which can facilitate partnerships, pilot programs, or co-branded research initiatives.

Strategic partnerships Recent collaborations with NielsenIQ and World Data Lab on beauty market insights suggest opportunities for joint research services, data integrations, or extended analytics offerings to enterprise clients.

Growth signals Revenue is in the multi-million range with a lean team, indicating an agile, high-impact sales motion possible through subscription-based dashboards, enterprise licenses, and targeted add-on analytics for beauty and wellness brands.

Similar companies to SPATE

SPATE Tech Stack

SPATE uses 8 technology products and services including LinkedIn Ads, HubSpot Analytics, Tableau, and more. Explore SPATE's tech stack below.

Media & News

SPATE's Email Address Formats

SPATE uses at least 2 email formats:
SPATE Email FormatsExamplePercentage
First@spate.nycJohn@spate.nyc
93%
First.Last@spate.nycJohn.Doe@spate.nyc
7%

Frequently Asked Questions

What is SPATE's official website and social media links?

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SPATE's official website is spate.nyc and has social profiles on LinkedIn and Crunchbase.

How much revenue does SPATE generate?

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As of October 2026, SPATE's annual revenue is estimated to be $10M - $25M.

What is SPATE's NAICS code?

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SPATE's NAICS code is 54191 - Marketing Research and Public Opinion Polling.

How many employees does SPATE have currently?

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As of October 2026, SPATE has approximately 32 employees across 4 continents, including North America, Europe and South America. Key team members include President: V. B., Data Operations Manager: L. S. and Billing & Admin Manager: S. P. Explore SPATE's employee directory with LeadIQ.

What industry does SPATE belong to?

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SPATE operates in the Market Research industry.

What technology does SPATE use?

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SPATE's tech stack includes LinkedIn Ads, HubSpot Analytics, Tableau, Wix, Google Workspace, Drift, Webflow and Airtable.

What is SPATE's email format?

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SPATE's email format typically follows the pattern of First@spate.nyc. Find more SPATE email formats with LeadIQ.

How much funding has SPATE raised to date?

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As of October 2026, SPATE has raised $1.8M in funding. The last funding round occurred on Jun 17, 2019 for $1.8M.

When was SPATE founded?

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SPATE was founded in 2018.
SPATE logo

SPATE

Market ResearchNew York, United States11-50 Employees

SPATE is a market research firm based in New York City that uses machine intelligence to identify emerging consumer trends in beauty and wellness. Its dashboard analyzes signals from Google, TikTok, and Instagram to answer what the next trend is, who is shaping it, and how brands can position themselves to meet consumer needs. The company is small to mid-sized, was founded by two former Google employees who previously led Google's Trendspotting division, and is backed by Y Combinator.

In 2024, SPATE formed a partnership with NielsenIQ to produce a comprehensive generational report focused on the beauty market. It operates in the market research industry, providing insights intended to help brands anticipate trends and guide data-informed positioning decisions.

Section iconCompany Overview

Website
spate.nyc
NAICS Code
54191 - Marketing Research and Public Opinion Polling
Founded
2018
Employees
11-50

Section iconFunding & Financials

  • $1.8M

    SPATE has raised a total of $1.8M of funding over 1 rounds. Their latest funding round was raised on Jun 17, 2019 in the amount of $1.8M as a Seed.

  • $10M - $25M

    SPATE's revenue is estimated to be in the range of $10M - $25M

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