Southwest Financial Federal Credit Union Employee Directory
Financial ServicesTexas, United States11-50 Employees
Southwest Financial Federal Credit Union is a financial services organization based in Farmers Branch, Texas, at 1750 Valley View Lane, Suite 110, 75234. It was chartered in November 1962 as Kro-Dal (Kroger-Dallas) Federal Credit Union and opened for business in the early months of 1963, initially serving Kroger associates and their immediate family members. Today it serves Kroger associates and their immediate family members and has expanded to include hundreds of other Select Employee Groups whose employees and immediate family members may join. In 2015, the Mighty Maxx Member Loyalty Reward program was created, and the credit union has since distributed more than $2.4 million in cash back to members. The organization lists 11-50 employees, revenue in the range of $10 million to $25 million, and, in December 2024, announced a relationship with Appli Inc.