Insights

Global hospitality focus Source specializes in FF&E and OS&E for hospitality and commercial development, indicating a clear target market with ongoing procurement needs across hotels, renovations, and senior living projects.

Tech empowered procurement A technology platform that tracks budgets and submittals, along with transparent pricing and turnkey logistics, suggests opportunity to upsell analytics, reporting enhancements, and integration partnerships.

Mid-market growth With 51-200 employees and $50M-$100M revenue, Source sits in a mid-market niche, where expansion services, scalable vendor management, and standardized procurement workflows are high-value needs.

Strategic vendor relationships Vendor-direct pricing and collaborative procurement model imply potential to expand exclusive supplier agreements, preferred partner programs, and value-based sourcing for larger projects.

Expansion readiness Global reach combined with recent project-oriented messaging points to cross-border opportunities, multi-site rollouts, and program management for clients pursuing rapid portfolio growth.

Similar companies to Source

Source Tech Stack

Source uses 8 technology products and services including Hotjar, Amazon Web Services, GitHub, and more. Explore Source's tech stack below.

Media & News

Source's Email Address Formats

Source uses at least 1 email format:
Source Email FormatsExamplePercentage
First@tothesource.comJohn@tothesource.com
100%

Frequently Asked Questions

What is Source's stock symbol?

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Source is a publicly traded company; the company's stock symbol is SOR.

What is Source's official website and social media links?

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Source's official website is tothesource.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does Source generate?

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As of September 2026, Source's annual revenue is estimated to be $50M - $100M.

What is Source's NAICS code?

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Source's NAICS code is 7211 - Traveler Accommodation.

How many employees does Source have currently?

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As of September 2026, Source has approximately 124 employees across 4 continents, including North America, Europe and Asia. Key team members include Head Of Engineering: J. H., Project Manger: J. A. and Associate Product Manager: C. K. Explore Source's employee directory with LeadIQ.

What industry does Source belong to?

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Source operates in the Hospitality industry.

What technology does Source use?

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Source's tech stack includes Hotjar, Amazon Web Services, GitHub, Salesforce, PostgreSQL, Auth0, Google Cloud and Intercom.

What is Source's email format?

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Source's email format typically follows the pattern of First@tothesource.com. Find more Source email formats with LeadIQ.

How much funding has Source raised to date?

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As of September 2026, Source has raised $21M in funding. The last funding round occurred on Aug 18, 2023 for $8.5M.

When was Source founded?

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Source was founded in 2018.
Source logo

Source

HospitalityOregon, United States51-200 Employees

Source is a mid-sized firm based in Clackamas, Oregon, that provides global procurement services for FF&E and OS&E in the hospitality and commercial development sectors. It aims to simplify complex projects, protect momentum, and help bold visions become enduring spaces by aligning products, partners, and priorities. Its collaborative procurement model emphasizes transparency, speed, and trust through features such as custom reporting, vendor-direct pricing, turnkey logistics, and a technology platform that tracks budgets and submittals.

Its clients include developers and operators working on lifestyle hotels, renovations, and expanding senior living portfolios, seeking integrated procurement rather than traditional purchasing. The company positions itself as more than a purchasing agent by focusing on streamlined processes and durable project outcomes. With global reach and a regional base in Oregon, Source serves an international client base from its headquarters.

Section iconCompany Overview

Stock Symbol
SOR
NAICS Code
7211 - Traveler Accommodation
Founded
2018
Employees
51-200

Section iconFunding & Financials

  • $21M

    Source has raised a total of $21M of funding over 5 rounds. Their latest funding round was raised on Aug 18, 2023 in the amount of $8.5M as a Series A.

  • $50M - $100M

    Source's revenue is estimated to be in the range of $50M - $100M

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