SMB Growth Skinny IT targets small to mid-sized businesses (SMBs) with a dedicated unit Fireracker, presenting a cross-sell opportunity to expand managed services, help desk, and integration offerings to a growing SMB client base.

Expansion Potential Recent activity indicates partnerships and showroom initiatives with large retailers (Circuit City) suggesting a potential for enterprise-grade deployments, field services, and end-user installation projects ideal for additional support and maintenance contracts.

Service Platform A broad tech stack including WordPress, PHP, Bootstrap, and Google Tags implies opportunities to upsell modernization, web/app hosting, security hardening, and performance optimization for client websites and digital portals.

Financial Scale With reported revenue in the 10M–25M range and a lean employee base, there is room to propose scalable IT managed services, cost-optimized help desk, and tiered support models aligned to mid-market budgets.

Competitive Position Skinny IT positions as a flexible solutions partner focused on rapid problem-solving, offering a path to differentiate through integrated deployment services, field installations, and rapid-response IT support for clients seeking reliable, no-fuss outcomes.