Insights

Market Expansion Opportunity As a family-owned business now acquired by Beaulieu International Group, there is potential to leverage the group's broader distribution channels and international reach to expand Signature Floors' product offerings into new markets or increase penetration within existing segments.

Product Innovation Focus Signature Floors has demonstrated a commitment to innovation with launches like the Quattro Hybrid collection and Acoustic Flooring Guide, indicating an openness to upscale, specialized flooring products that appeal to premium residential and commercial clients.

Brand Differentiation With its emphasis on stylish, on-trend designs and tailored solutions for complex installation challenges, Signature Floors can position itself as a provider of high-quality, design-forward flooring options, appealing to architects and developers seeking distinctive and durable solutions.

Target Commercial Sector Given their product range suited for multi-residential and commercial projects, alongside recent innovations catering to acoustic performance, there is a significant opportunity to target large-scale commercial construction firms and property developers.

Technology Utilization Utilizing their tech stack, including Google Analytics enhanced eCommerce and other digital tools, Signature Floors can enhance their online presence and marketing strategies to reach potential clients more effectively, especially in the corporate and architectural channels.

Signature Floors Tech Stack

Signature Floors uses 8 technology products and services including Google Analytics Enhanced eCommerce, MySQL, Cart Functionality, and more. Explore Signature Floors's tech stack below.

  • Google Analytics Enhanced eCommerce
    Analytics
  • MySQL
    Database
  • Cart Functionality
    E-commerce
  • Twemoji
    Font Scripts
  • Clipboard.js
    Javascript Libraries
  • jQuery UI
    Javascript Libraries
  • jQuery
    Javascript Libraries
  • Priority Hints
    Performance

Signature Floors's Email Address Formats

Signature Floors uses at least 1 format(s):
Signature Floors Email FormatsExamplePercentage
First.Last@signaturefloors.com.auJohn.Doe@signaturefloors.com.au
86%
FirstLast@signaturefloors.com.auJohnDoe@signaturefloors.com.au
6%
First@signaturefloors.com.auJohn@signaturefloors.com.au
4%
Last@signaturefloors.com.auDoe@signaturefloors.com.au
4%

Frequently Asked Questions

Where is Signature Floors's headquarters located?

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Signature Floors's main headquarters is located at 13 Wurundjeri Drive Melbourne, Victoria 3076 Australia. The company has employees across 4 continents, including OceaniaNorth AmericaAsia.

What is Signature Floors's official website and social media links?

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Signature Floors's official website is signaturefloors.com.au and has social profiles on LinkedIn.

What is Signature Floors's SIC code NAICS code?

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Signature Floors's SIC code is 5713 - Floor Covering Stores NAICS code is 313 - Textile Mills.

How many employees does Signature Floors have currently?

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As of February 2026, Signature Floors has approximately 100 employees across 4 continents, including OceaniaNorth AmericaAsia. Key team members include Head Of Marketing: M. S.Head Of Commercial Product: A. M.Head Of Residential: M. L.. Explore Signature Floors's employee directory with LeadIQ.

What industry does Signature Floors belong to?

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Signature Floors operates in the Textile Manufacturing industry.

What technology does Signature Floors use?

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Signature Floors's tech stack includes Google Analytics Enhanced eCommerceMySQLCart FunctionalityTwemojiClipboard.jsjQuery UIjQueryPriority Hints.

What is Signature Floors's email format?

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Signature Floors's email format typically follows the pattern of First.Last@signaturefloors.com.au. Find more Signature Floors email formats with LeadIQ.

When was Signature Floors founded?

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Signature Floors was founded in 1989.

Signature Floors

Textile ManufacturingVictoria, Australia51-200 Employees

Signature Floors design to inspire. Pioneers of the flooring industry since 1989, family-owned Signature Floors are committed to delivering Australia and New Zealand with the best flooring innovations and quality the world can offer. From vivid colour and texture, luxurious wool carpet to statement carpet tile, premium timber to high quality luxurious laminates and vinyl, there are flooring options to suit all commercial and residential installation challenges. 

Combining on-trend design and intelligent technology, Signature Floors provide sophisticated and stylish concepts that guarantee to transform any home or project from the ordinary into the extraordinary.

Section iconCompany Overview

Headquarters
13 Wurundjeri Drive Melbourne, Victoria 3076 Australia
SIC Code
5713 - Floor Covering Stores
NAICS Code
313 - Textile Mills
Founded
1989
Employees
51-200

Section iconFunding & Financials

  • $1M$10M

    Signature Floors's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Signature Floors's revenue is estimated to be in the range of $1M$10M

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