ShopWell (acquired by Innit) Employee Directory
Technology, Information and InternetCalifornia, United States2-10 Employees
ShopWell is a mobile app that helps consumers understand what is in the foods they buy and supports making informed grocery choices. It personalizes the experience by taking into account each family member's allergies, dietary needs, and health considerations, and it offers recommendations aligned with those goals. Users can scan product barcodes and import purchase data from local and online retailers to evaluate past choices and guide future selections. The company is based in Redwood City, California, and operates within the technology, information and internet sector. Originally created by registered dietitians and positioned as a USDA community partner, ShopWell was acquired by Innit, integrating its service into Innit's smart kitchen platform.