Insights

Strategic Industry Position SET Enterprises operates within the automotive industry as a key provider of metal processing solutions, serving OEMs and Tier 1 suppliers. Their focus on flat rolled metal processing positions them as a vital player in the automotive supply chain, offering multiple strategic manufacturing facilities to ensure regional and timely delivery.

Innovative Service Offerings The company's Total Customer Solutions platform integrates material sourcing, inventory management, and JIT logistics, providing comprehensive end-to-end value chain services. This customer-centric approach creates opportunities for partnerships with automotive manufacturers seeking streamlined and efficient supply chain solutions.

Growth and Acquisition Trends Having partnered with PlayMonster and been acquired by private equity firm Audax Private Equity, SET Enterprises is actively expanding its business scope beyond core metal processing. This openness to diversification and strategic expansion opens doors for new sales collaborations in related industries and markets.

Market Competitiveness With revenue estimates between $25 million and $50 million and a presence alongside larger steel and metal suppliers, SET Enterprises offers specialized, customer-focused metal processing services. This positions them as a compelling choice for automotive OEMs seeking high-quality, flexible supplier relationships.

Technology Utilization SET employs advanced digital tools including Google Analytics, Yandex Metrica, and web-based APIs to optimize their online presence and service delivery. Leveraging such technology indicates their openness to innovative solutions, which can be an appealing entry point for prospects interested in tech-enabled supply chain enhancements.

SET Enterprises Tech Stack

SET Enterprises uses 8 technology products and services including Google Analytics Enhanced eCommerce, Google Fonts API, TweenMax, and more. Explore SET Enterprises's tech stack below.

  • Google Analytics Enhanced eCommerce
    Analytics
  • Google Fonts API
    Font Scripts
  • TweenMax
    Javascript Frameworks
  • Polyfill
    Javascript Libraries
  • Lodash
    Javascript Libraries
  • Zepto
    Javascript Libraries
  • Yandex Metrica
    Web Analytics
  • Google Analytics
    Web Analytics

SET Enterprises's Email Address Formats

SET Enterprises uses at least 1 format(s):
SET Enterprises Email FormatsExamplePercentage
FLast@setenterprises.comJDoe@setenterprises.com
88%
First.Last@setenterprises.comJohn.Doe@setenterprises.com
10%
First@setenterprises.comJohn@setenterprises.com
1%
Last@setenterprises.comDoe@setenterprises.com
1%

Frequently Asked Questions

Where is SET Enterprises's headquarters located?

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SET Enterprises's main headquarters is located at 38600 Van Dyke Avenue Sterling Heights, Michigan 48312 United States. The company has employees across 2 continents, including North AmericaAsia.

What is SET Enterprises's phone number?

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You can contact SET Enterprises's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is SET Enterprises's official website and social media links?

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SET Enterprises's official website is setenterprises.com and has social profiles on LinkedIn.

What is SET Enterprises's NAICS code?

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SET Enterprises's NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does SET Enterprises have currently?

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As of December 2025, SET Enterprises has approximately 201 employees across 2 continents, including North AmericaAsia. Key team members include Owner: S. E. T.Over Head Crane Operator: L. J.Corporate Safety Director: T. P.. Explore SET Enterprises's employee directory with LeadIQ.

What industry does SET Enterprises belong to?

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SET Enterprises operates in the Motor Vehicle Manufacturing industry.

What technology does SET Enterprises use?

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SET Enterprises's tech stack includes Google Analytics Enhanced eCommerceGoogle Fonts APITweenMaxPolyfillLodashZeptoYandex MetricaGoogle Analytics.

What is SET Enterprises's email format?

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SET Enterprises's email format typically follows the pattern of FLast@setenterprises.com. Find more SET Enterprises email formats with LeadIQ.

When was SET Enterprises founded?

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SET Enterprises was founded in 1989.

SET Enterprises

Motor Vehicle ManufacturingMichigan, United States201-500 Employees

OUR COMPANY
SET Enterprises, Inc. is a leading provider of advanced metal processing solutions for automotive OEMs & their Tier 1 suppliers. Founded in 1989 and headquartered in Warren, MI, SET delivers innovative customer-centric solutions from multiple strategically located manufacturing facilities in MI, IL, IN, and AL. 

In 2014, SET processed over 800,000 tons of metals on 6 slitting and 14 configured blanking lines. In addition to toll/owned metal processing, SET also provides OEM customers with turn-key value chain solutions through a Total Customer Solutions platform. This platform combines material sourcing, inventory management, expert metal processing and JIT logistics capabilities to optimize operational effectiveness and maximize value delivered to customers. 

OUR VISION
SET will be the market leading flat rolled metal processor and value chain partner of choice for our OEM customers and their strategic suppliers. Our solutions will be material agnostic and our capabilities will be built on market leading expertise, cutting edge metal processing technologies, and world class manufacturing practices.

OUR VALUES
•	Customer Focus – We are relentless in our pursuit of exceeding customer expectations 
•	Respect – We insist on respect for one another in all our interactions 
•	Passion – We operate with a passion for excellence and deliver the same
•	Ethics – We always strive to do the right thing and are uncompromising with our ethics 
•	Innovative – We constantly drive to be an innovative solutions driven company 
•	Community Involvement – We are philanthropically active and good citizens in our communities. 
•	Diversity – We continuously seek to expand and value our diversity

Section iconCompany Overview

Headquarters
38600 Van Dyke Avenue Sterling Heights, Michigan 48312 United States
Phone number
NAICS Code
3361 - Motor Vehicle Manufacturing
Founded
1989
Employees
201-500

Section iconFunding & Financials

  • $25M$50M

    SET Enterprises's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    SET Enterprises's revenue is estimated to be in the range of $25M$50M

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