Global expansion RPM Performance Coatings operates in markets across more than 25 countries and has a track record of growth through acquisition, presenting opportunities to cross-sell epoxy flooring and coating solutions to international customers and leveraging global project pipelines.

Strong backing As a strategic operating unit of RPM International Inc., the company benefits from a diversified parent with extensive resources and best practices, which can be leveraged to pursue larger, multi-site coating projects and enterprise-level partnerships.

Recent acquisitions Past acquisitions like Kemtile and integration with Stonhard indicate a readiness to expand product lines and verticals; this suggests sales opportunities in bundled solutions, retrofit programs, and cross-selling complementary flooring and coating systems.

Mid-market focus Current revenue positioning and employee scale place RPM in the mid-market segment with substantial growth potential in commercial and industrial construction sectors, offering targeted proposals for mid-sized facility upgrades and performance coatings contracts.

Digital modernization Adoption of ERP, CRM, analytics and marketing automation tools signals a modern sales process and data-driven approach, enabling precise account targeting, pipeline expansion, and measurable ROI for new coating projects.