Insights

Strategic Positioning Roll operates as a social currency layer for the web leveraging Ethereum to enable branded social money. This highlights an opportunity to propose wallet, onboarding, and merchant tooling integrations to enhance user engagement and cross-network value transfers for potential partners and ecosystem builders.

Tech Stack Fit With a stack that includes DoubleClick Floodlight, Facebook Pixel, reCAPTCHA and HTTP/3, there is potential to offer privacy-conscious analytics, ad-tech optimization, and secure, fast API or CDN services to improve user tracking, fraud prevention, and performance for Roll’s web platform.

Growth Readiness The company shows small-to-mid size team size and a global blockchain fintech focus, suggesting a readiness for pilot programs, developer tooling, and accelerator partnerships to accelerate adoption and feature expansion of the social money protocol.

Market Signals Recent press mentions and a diversified funding context imply interest in scalable, secure blockchain-based value networks. This presents opportunities to pitch enterprise-grade security, compliance support, and ecosystem partnerships that can scale Roll’s branded social money within larger networks.

Growth Opportunities Given the nature of a social currency layer and alignment with web3 infrastructure, there is potential to upsell data insights, analytics dashboards, wallet integration, and partner APIs for communities, creators, and brands seeking to coordinate value across networks.

Roll Tech Stack

Roll uses 8 technology products and services including Twitter Ads, Pendo, Font Awesome, and more. Explore Roll's tech stack below.

  • Twitter Ads
    Advertising
  • Pendo
    Analytics
  • Font Awesome
    Font Scripts
  • jQuery Migrate
    Javascript Libraries
  • Google Tag Manager
    Tag Management
  • Bootstrap
    UI Frameworks
  • HTTP/3
    Web & Portal Technology
  • Cloudflare Insights
    Web Analytics

Media & News

Roll's Email Address Formats

Roll uses at least 1 format(s):
Roll Email FormatsExamplePercentage
First@tryroll.comJohn@tryroll.com
94%
First.Last@tryroll.comJohn.Doe@tryroll.com
6%

Frequently Asked Questions

What is Roll's stock symbol?

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Roll is a publicly traded company; the company's stock symbol is ROL.

What is Roll's official website and social media links?

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Roll's official website is tryroll.com and has social profiles on LinkedIn.

How much revenue does Roll generate?

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As of July 2026, Roll's annual revenue is estimated to be $1M - $10M.

What is Roll's NAICS code?

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Roll's NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does Roll have currently?

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As of July 2026, Roll has approximately 11 employees across 3 continents, including North AmericaAsiaEurope. Key team members include Community Manager: J. C.Investor: S. H.. Explore Roll's employee directory with LeadIQ.

What industry does Roll belong to?

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Roll operates in the Technology, Information and Internet industry.

What technology does Roll use?

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Roll's tech stack includes Twitter AdsPendoFont AwesomejQuery MigrateGoogle Tag ManagerBootstrapHTTP/3Cloudflare Insights.

What is Roll's email format?

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Roll's email format typically follows the pattern of First@tryroll.com. Find more Roll email formats with LeadIQ.

How much funding has Roll raised to date?

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As of July 2026, Roll has raised $13M in funding. The last funding round occurred on Sep 28, 2021.

When was Roll founded?

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Roll was founded in 2017.
Roll logo

Roll

Technology, Information and InternetNew York, United States11-50 Employees

Roll is a technology company based in New York, New York, focused on creating a social currency layer for the web. The firm leverages the Ethereum blockchain to issue branded social money that individuals can own, control, and use to coordinate value across their networks, positioning its offering at the intersection of blockchain infrastructure and social platforms. Its product concept targets online communities and networks seeking a standardized means to represent and manage value generated within their ecosystems, rather than relying on traditional payment rails.

Operating within the technology, information, and internet space, Roll aims to enable more direct and user-controlled value exchange within networks. The company’s presence in New York and its medium-sized employee base place it within a startup-to-mid-stage tech group addressing decentralized value systems. A recent development note indicates ongoing activity in the broader technology and internet landscape, reflecting continued engagement with its industry context.

Section iconCompany Overview

Stock Symbol
ROL
NAICS Code
5415 - Computer Systems Design and Related Services
Founded
2017
Employees
11-50

Section iconFunding & Financials

  • $13M

    Roll has raised a total of $13M of funding over 4 rounds. Their latest funding round was raised on Sep 28, 2021as a series_a.

  • $1M - $10M

    Roll's revenue is estimated to be in the range of $1M - $10M

Section iconFunding & Financials

  • $13M

    Roll has raised a total of $13M of funding over 4 rounds. Their latest funding round was raised on Sep 28, 2021as a series_a.

  • $1M - $10M

    Roll's revenue is estimated to be in the range of $1M - $10M

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