Strategic Acquisition Rocket Science Consulting was acquired by Synoptek, indicating a broader product and services ecosystem. This suggests cross-sell opportunities into Synoptek’s expanded client base and the potential to position integrated IT services, managed services, and digital CX capabilities to new and existing customers.
Digital CX Leadership Synoptek has recent accolades for Best Digital CX and Best Business Change & Transformation, underscoring a strong emphasis on customer experience, transformation programs, and measurable outcomes. Sales conversations can leverage this momentum to propose CX optimization, digital transformation, and change management services.
Sustainable Growth With revenue in the low to mid millions and a mid-size employee base, there is room to scale engagements from projects to ongoing managed services. Target expanding clients who require design, engineering, and IT management capabilities bundled with cloud and storage solutions.
Tech Stack Leverage Key technologies include Cloudflare optimization and CDN, Salesforce CPQ, AWS/cloud infrastructure, Pure Storage, and Windows 11. Opportunities exist to upsell cloud optimization, CRM-driven sales enablement, data/storage modernization, and security/performance enhancements.
White-Glove Services The company emphasizes white-glove, personalized service and a full-stack offering from support to design. This positioning is favorable for long-term, multi-year accounts and renewal-driven deals, especially for clients seeking integrated services across design, technology, and program management.