RedTrack.io Employee Directory

Software DevelopmentVilniaus Apskritis, Lithuania51-200 Employees

RedTrack.io is a Vilnius-based software company that develops analytics and attribution tools for digital marketing and paid advertising. Its platform focuses on providing precise tracking across server-side and client-side environments, ensuring attribution of revenue to the correct ads and real-time visibility into costs, spend, and revenue. The company targets media buyers and marketers seeking to optimize return on investment and understand the customer journey across multiple digital channels, emphasizing reliability of tracking even after changes like iOS 14. Based in Vilnius, Lithuania, RedTrack operates within the software development industry and positions itself as an automation and analytics solution for e-commerce advertising, offering turnkey integrations and a focus on real-time data and automation. A recent development noted in the information is the launch of Relay, a free conversion tracking and conversion API solution for advertisers, signaling product expansion in its analytics capabilities.

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