Insights

Expansion opportunities Rapid multi-market growth across the United States and the United Kingdom presents an active sales opportunity to load franchising support, equipment, and coaching programs for new store openings in Orlando, Washington DC, Georgetown, Homewood, Birmingham, Peoria and Birmingham UK, with a tech-enabled wellness model that can be packaged for new markets.

Franchise recognition Entrepreneur’s top new and emerging franchises ranking enhances credibility with potential franchisees and landlords, offering a competitive selling point for franchise development outreach, candidate sourcing, and investor leads.

Tech driven A tech stack centered on AWS, S3, PWA, Gatsby and maps-based services enables scalable digital marketing, customer tracking, and personalized coaching workflows, presenting opportunities to upsell advanced analytics, CRM integrations, and continued platform modernization services.

Wellness focus Holistic nutrition, expert coaching, and body-tracking capabilities align with high-demand consumer trends toward personalized health, allowing cross-sell into premium coaching, meal customization, and corporate wellness partnerships.

Revenue potential Current revenue bracket places PLN in a mid-market growth segment with a 51-200 employee base, signaling high-value, repeat-coach, and subscription opportunities for enterprise-grade support, franchising accelerators, and scalable operations services.

Project LeanNation Tech Stack

Project LeanNation uses 8 technology products and services including html5media, Amazon CloudFront, Preact, and more. Explore Project LeanNation's tech stack below.

  • html5media
    Audio, Video, Graphics
  • Amazon CloudFront
    Content Delivery Network
  • Preact
    Javascript Libraries
  • Google Maps
    Maps
  • Prefix-Free
    Miscellaneous
  • PWA
    Miscellaneous
  • Stripe
    Payment Processing
  • Gatsby
    Web Frameworks

Media & News

Project LeanNation's Email Address Formats

Project LeanNation uses at least 1 format(s):
Project LeanNation Email FormatsExamplePercentage
First@projectleannation.comJohn@projectleannation.com
80%
FLast@projectleannation.comJDoe@projectleannation.com
13%
First.Last@projectleannation.comJohn.Doe@projectleannation.com
7%

Frequently Asked Questions

What is Project LeanNation's official website and social media links?

Minus sign iconPlus sign icon
Project LeanNation's official website is projectleannation.com and has social profiles on LinkedIn.

How much revenue does Project LeanNation generate?

Minus sign iconPlus sign icon
As of July 2026, Project LeanNation's annual revenue is estimated to be $25M - $50M.

What is Project LeanNation's NAICS code?

Minus sign iconPlus sign icon
Project LeanNation's NAICS code is 44-45 - Retail Trade.

How many employees does Project LeanNation have currently?

Minus sign iconPlus sign icon
As of July 2026, Project LeanNation has approximately 76 employees across 1 continents, including North America. Key team members include Head Coach At Hustle One Fitness In Charleston Sc: J. E.Educator: Z. V.. Explore Project LeanNation's employee directory with LeadIQ.

What industry does Project LeanNation belong to?

Minus sign iconPlus sign icon
Project LeanNation operates in the Retail industry.

What technology does Project LeanNation use?

Minus sign iconPlus sign icon
Project LeanNation's tech stack includes html5mediaAmazon CloudFrontPreactGoogle MapsPrefix-FreePWAStripeGatsby.

What is Project LeanNation's email format?

Minus sign iconPlus sign icon
Project LeanNation's email format typically follows the pattern of First@projectleannation.com. Find more Project LeanNation email formats with LeadIQ.

When was Project LeanNation founded?

Minus sign iconPlus sign icon
Project LeanNation was founded in 2012.
Project LeanNation logo

Project LeanNation

RetailNew York, United States51-200 Employees

Project LeanNation is a wellness-focused retail franchise that supports individuals in reaching health goals through personalized nutrition plans, expert coaching, and technology-enabled tracking. Its model integrates nutrition plans with one-on-one coaching and data-driven monitoring to help customers maintain progress over time. The service is aimed at individuals seeking structured guidance and measurable results.

Headquartered in Rochester, New York, the company operates within the retail sector and has been expanding its footprint with new locations in multiple markets. Recent developments include openings in Orlando and Washington, DC, and expansion in Georgetown (Central Texas), Homewood and Peoria, as well as a location in Birmingham, United Kingdom. In 2026, Entrepreneur magazine recognized PLN as a top franchise opportunity, ranking it No. 69 on its Top New & Emerging Franchises list.

Section iconCompany Overview

NAICS Code
44-45 - Retail Trade
Founded
2012
Employees
51-200

Section iconFunding & Financials

  • $25M - $50M

    Project LeanNation's revenue is estimated to be in the range of $25M - $50M

Section iconFunding & Financials

  • $25M - $50M

    Project LeanNation's revenue is estimated to be in the range of $25M - $50M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.