Insights

Family-backed growth Palmerbet is a long-running, family-led business expanding to a team of over 100, signaling capacity for scaled partnerships and enterprise-grade collaborations in Australia’s betting market.

Marketing & sponsorship Recent activity includes Official Wagering Partner with Canberra Raiders for 2022, indicating openness to sponsorship-based partnerships and cross-promotional campaigns with sports properties to boost brand reach.

Tech stack leverage Utilizes a mix of customer-facing and back-end tools (AdRoll, Twitter Ads, WordPress, Microsoft 365, Azure, PayPal) suggesting opportunities to upsell advanced martech, analytics, CRM, or payment solutions to optimize acquisition and conversion.

Small revenue, big potential Revenue currently under 1M with a lean team, paired with meaningful growth opportunities in the Australian market where similar peers operate at higher scales; ideal for SMB-focused fintech, fraud prevention, and compliance solutions tailored to betting operators.

Expansion-ready edge Active emphasis on delivering ‘simply better betting’ and a culture of inclusivity, providing a favorable environment for pilot programs in product innovation, customer experience enhancements, or exclusive betting products to differentiate in a competitive landscape.

Similar companies to Palmerbet

Palmerbet Tech Stack

Palmerbet uses 8 technology products and services including AdRoll, Twitter Ads, WordPress, and more. Explore Palmerbet's tech stack below.

Palmerbet's Email Address Formats

Palmerbet uses at least 3 email formats:
Palmerbet Email FormatsExamplePercentage
First.Last@palmerbet.comJohn.Doe@palmerbet.com
54%
F.Last@palmerbet.comJ.Doe@palmerbet.com
44%
First@palmerbet.comJohn@palmerbet.com
2%

Frequently Asked Questions

What is Palmerbet's official website and social media links?

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Palmerbet's official website is palmerbet.com and has social profiles on LinkedIn.

How much revenue does Palmerbet generate?

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As of August 2026, Palmerbet's annual revenue is estimated to be <$1M.

What is Palmerbet's NAICS code?

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Palmerbet's NAICS code is 7132 - Gambling Industries.

How many employees does Palmerbet have currently?

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As of August 2026, Palmerbet has approximately 25 employees across 4 continents, including Oceania, Asia and Europe. Key team members include Head Of Brand: D. S. B. H. M., Head of digital customer experience: H. T. and Director: G. P. Explore Palmerbet's employee directory with LeadIQ.

What industry does Palmerbet belong to?

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Palmerbet operates in the Gambling Facilities and Casinos industry.

What technology does Palmerbet use?

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Palmerbet's tech stack includes AdRoll, Twitter Ads, WordPress, Microsoft 365, Google Pay, PayPal, Microsoft Azure and Adobe Creative Suite.

What is Palmerbet's email format?

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Palmerbet's email format typically follows the pattern of First.Last@palmerbet.com. Find more Palmerbet email formats with LeadIQ.

When was Palmerbet founded?

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Palmerbet was founded in 2013.
Palmerbet logo

Palmerbet

Gambling Facilities and CasinosNew South Wales, Australia11-50 Employees

Palmerbet operates in the gambling facilities and casinos sector as a wagering provider based in Canterbury, New South Wales, Australia. The business began as a family-run operation about sixty years ago and remains within the family, having grown into a considerably larger organization. It holds licenses from Racing NSW and Liquor & Gaming NSW, with support from the NSW Bookmakers Co-operative, reflecting its regulatory standing in the market. Its customers are Australian bettors seeking wagering options, with emphasis on entertainment and evolving product offerings that add value to the betting experience. In 2022, Palmerbet expanded its partnerships with professional rugby league teams, announcing official wagering partnerships with the Newcastle Knights for the 2022 season and beyond.

Section iconCompany Overview

NAICS Code
7132 - Gambling Industries
Founded
2013
Employees
11-50

Section iconFunding & Financials

  • <$1M

    Palmerbet's revenue is estimated to be in the range of <$1M

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