NSTO Employee Directory

Retail Apparel and FashionVirginia, United States2-10 Employees

NSTO is the parent company behind Need Supply Co. and Totokaelo, two US-based retail brands in the premium and luxury fashion space. The group focuses on creating distinctive fashion and lifestyle destinations with a directional approach to clothing, accessories, art, and objects, drawing on more than three decades of industry experience. Need Supply Co., founded in 1996 and headquartered in Richmond, VA, combines emerging designers with established labels to offer a mix of streetwear, contemporary fashion, and vintage-inspired pieces, anchored by a flagship store and international retail presence in Japan. Totokaelo, established in 2003, operates as a retail and media platform with a curated selection of designers across women, men, and objects, and maintains physical stores in New York and Seattle in addition to online access, along with editorial content and cultural events. The company positions itself within the retail apparel and fashion industry as a curator of creative luxury brands and a multidisciplinary shopping destination with both in-person and online channels. NSTO is based in Richmond, Virginia, and serves a global customer base through its brands, with a focus on quality, curation, and cultural relevance in fashion and lifestyle offerings.

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