Insights

Strong Heritage and Brand Loyalty Novita’s nearly a century-long history and reputation as the largest yarn producer in the Nordics position it as a trusted brand with deep roots in quality and tradition. This loyalty creates opportunities for premium product partnerships and exclusive collaborations.

Market Authenticity and Localization Over 80% of Novita’s products carry the Key Flag symbol, emphasizing Finnish origin and quality. Leveraging this authentic Nordic branding can appeal to customers valuing sustainability, craftsmanship, and local production, opening avenues for targeted marketing and premium segments.

Sustainability Focus Novita’s investments in energy-efficient production facilities highlight a strong commitment to sustainability, aligning with growing consumer demand for eco-friendly products. This focus can be emphasized to attract environmentally conscious buyers and promote eco-labeled yarns.

Innovation and Community Engagement Recent initiatives like the partnership with DBH Lawyers and the development of mobile job skills programs demonstrate Novita’s community involvement and innovative approach. Opportunities exist to collaborate on social responsibility projects, appealing to brands with shared values.

Product Quality and Nordic Design Using high-quality Northern Hemisphere wool and a commitment to Nordic design aesthetics position Novita’s yarns as premium, artisanal products. Selling points include targeting craft stores, specialty yarn shops, and fashion brands seeking distinctive, high-end textiles.

Novita Oy Tech Stack

Novita Oy uses 8 technology products and services including Open Graph, WordPress, CookieYes, and more. Explore Novita Oy's tech stack below.

  • Open Graph
    Content Management System
  • WordPress
    Content Management System
  • CookieYes
    Cookie Compliance
  • dc.js
    Javascript Graphics
  • Oxygen
    Page Builders
  • Priority Hints
    Performance
  • HSTS
    Security
  • Apache
    Web Servers

Novita Oy's Email Address Formats

Novita Oy uses at least 2 format(s):
Novita Oy Email FormatsExamplePercentage
First.Last@novita.fiJohn.Doe@novita.fi
71%
First@novita.fiJohn@novita.fi
16%
Last@novita.fiDoe@novita.fi
10%
FLast@novita.fiJDoe@novita.fi
3%

Frequently Asked Questions

Where is Novita Oy's headquarters located?

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Novita Oy's main headquarters is located at 27 Tehtaankatu 5 Krs Helsinki, Uusimaa 00150 Finland. The company has employees across 4 continents, including EuropeNorth AmericaSouth America.

What is Novita Oy's stock symbol?

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Novita Oy is a publicly traded company; the company's stock symbol is NVT.WA.

What is Novita Oy's official website and social media links?

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Novita Oy's official website is novita.com and has social profiles on LinkedIn.

What is Novita Oy's NAICS code?

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Novita Oy's NAICS code is 313 - Textile Mills.

How many employees does Novita Oy have currently?

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As of February 2026, Novita Oy has approximately 59 employees across 4 continents, including EuropeNorth AmericaSouth America. Key team members include Ceo: D. Y.Chief Operating Officer: M. H.Owner, Member Of The Board: D. Y.. Explore Novita Oy's employee directory with LeadIQ.

What industry does Novita Oy belong to?

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Novita Oy operates in the Textile Manufacturing industry.

What technology does Novita Oy use?

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Novita Oy's tech stack includes Open GraphWordPressCookieYesdc.jsOxygenPriority HintsHSTSApache.

What is Novita Oy's email format?

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Novita Oy's email format typically follows the pattern of First.Last@novita.fi. Find more Novita Oy email formats with LeadIQ.

When was Novita Oy founded?

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Novita Oy was founded in 1928.

Novita Oy

Textile ManufacturingUusimaa, Finland51-200 Employees

Novita is a family-owned company with nearly a century of heritage and the largest yarn manufacturer in the Nordics, with spinning mills in Kouvola, Finland, and West Yorkshire, England.

At our Koria factory, we produce over 7 million skeins annually, including iconic products like 7 Veljestä and Nalle. Over 80% of the products we sell carry the Key Flag symbol, proudly signifying Finnish origin.
We use high-quality wool from the Northern Hemisphere as the main material in our yarns – every Novita skein is a connection to nature and Nordic design heritage, which we aim to preserve and pass on to future generations.

While knitting is often a solitary act, it is deeply about connection. Connection to creativity, the present moment, fellow knitters, craft traditions, nature, latest trends, and a sense of inner calm. At Novita, we want to create and build on these meaningful connections, one stitch at a time.

Section iconCompany Overview

Headquarters
27 Tehtaankatu 5 Krs Helsinki, Uusimaa 00150 Finland
Website
novita.com
Stock Symbol
NVT.WA
NAICS Code
313 - Textile Mills
Founded
1928
Employees
51-200

Section iconFunding & Financials

  • $1M$10M

    Novita Oy's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Novita Oy's revenue is estimated to be in the range of $1M$10M

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