Strategic Partnerships MyMajors has an active partner ecosystem with universities and organizations, including recent collaboration with NextGrad and past engagements with Murray State University and QARARI. Sales opportunity: position MyMajors as a scalable, white-label or API-enabled solution for campus-based advising networks and partner programs to expand reach and adoption.

Growth through Markets The company serves 119 college campuses and over 20,000 high school counselors, indicating broad market access and distribution potential. Sales opportunity: target mid-to-large community colleges and regional universities looking to improve persistence and four-year graduation rates through best-fit major matching.

Technology Enablement Tech stack emphasizes web-based assessment, AI-driven matching, and integration-ready platforms (WordPress, Java, ASP.NET). Sales opportunity: offer enhanced analytics dashboards, LMS/Student Information System (SIS) integrations, and customization for campus workflows to increase adoption and retention.

Proven Outcomes Claims of up to 22% higher persistence and four-year graduation rates relative to national averages suggest strong value propositions for outcomes-focused buyers. Sales opportunity: align with institutional KPIs, provide case studies, ROI modeling, and grant-aligned funding narratives to support budget cycles.

Funding & Visibility NSF-backed grants highlight potential for continued funding and credibility, while revenue is currently modest. Sales opportunity: pursue grant-aligned pilots with campuses, explore co-funding from state or federal programs, and upsell enterprise licenses to maximize long-term revenue per campus.