Innovative Product Launches Munksjö actively introduces cutting-edge decor papers and surface solutions, such as the DENSITY collection and OUTDOOR 3, indicating ongoing product innovation that appeals to furniture and interior manufacturers seeking unique, high-performance materials.

Strategic Acquisitions Recent acquisition of Ahlstrom’s Abrasives business signifies growth and expanded capabilities, providing opportunities to target clients interested in integrated specialty surface and abrasive backing solutions.

Sustainability Commitment Munksjö’s focus on innovative decor papers for interior and exterior applications aligns well with market trends favoring sustainable and durable surface materials, creating opportunities to promote eco-friendly and long-lasting product offerings.

Industry Engagement Participation in major events like SICAM 2025 and Interzum Cologne demonstrates a strong industry presence and trendsetting approach, enabling sales teams to leverage brand visibility to attract partners seeking innovative surface solutions.

Market Expansion Potential Operating across multiple countries with a diversified product range and an estimated revenue of up to 100 million dollars presents sales opportunities in various regional markets, especially among manufacturers of furniture, flooring, and exterior surfaces looking for high-quality decor and abrasive products.