Money Smarts Inc Employee Directory
AccountingNebraska, United States11-50 Employees
Money Smarts Inc is an accounting firm based in Lincoln, Nebraska, with a satellite office in Omaha. It serves small businesses and startups, aiming to minimize early costs and avoid surprise expenses as they establish operations. The firm emphasizes educating clients about their numbers and facilitating informed, long-term decision-making, a philosophy developed by founder Russ Cowan in 2007. In the accounting industry, Money Smarts is distinguished by its focus on client education rather than traditional hourly billing, presenting an alternative approach for small business clients in Nebraska. The firm earned the Better Business Bureau Integrity Award in 2014, reflecting its historical recognition for integrity. The Lincoln headquarters and Omaha satellite underscore its regional focus on serving Nebraska-based ventures.