Insights

Scale Network MILLIONS.co operates a large network of athletes, creators, and sports media across major sports, enabling brands to seamlessly activate the right talent at scale from discovery through campaign execution to performance intelligence, delivering repeatable growth.

End-to-End Platform The platform combines talent discovery, activation, streaming e-commerce, and performance analytics in one system, reducing vendor handoffs and offering brands an integrated solution for influencer campaigns and direct-to-consumer merchandising.

Credible Partnerships High-profile athlete partnerships and ambassadors provide brand credibility and ready-made storytelling assets, making it easier for consumer brands to run authentic campaigns with trusted influencers.

Monetization Momentum The introduction of BTC/USD tipping demonstrates a willingness to explore next-gen monetization models, creating opportunities to engage crypto-friendly sponsors and innovative revenue streams within sports marketing.

Growth Readiness The company's funding history and revenue scale suggest a growth-ready platform with potential to expand sales to enterprise brands seeking measurable ROI through influencer marketing and integrated e-commerce experiences.

MILLIONS.co Tech Stack

MILLIONS.co uses 8 technology products and services including TikTok Pixel, Adobe, Kubernetes, and more. Explore MILLIONS.co's tech stack below.

  • TikTok Pixel
    Analytics
  • Adobe
    Audio, Video, Graphics
  • Kubernetes
    Containerization
  • Linkedin Sign-in
    Identity Verification
  • JSON-LD
    Javascript Frameworks
  • Node.js
    Programming Languages
  • Google Tag Manager
    Tag Management
  • Facebook
    Widgets

Media & News

MILLIONS.co's Email Address Formats

MILLIONS.co uses at least 1 format(s):
MILLIONS.co Email FormatsExamplePercentage
First@millions.coJohn@millions.co
100%

Frequently Asked Questions

What is MILLIONS.co's official website and social media links?

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MILLIONS.co's official website is millions.co and has social profiles on LinkedInCrunchbase.

What is MILLIONS.co's NAICS code?

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MILLIONS.co's NAICS code is 7112 - Spectator Sports.

How many employees does MILLIONS.co have currently?

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As of July 2026, MILLIONS.co has approximately 75 employees across 4 continents, including North AmericaEuropeAsia. Key team members include Chief Technology Officer: I. V.Vp Brand Partnerships: M. H.Head Of Media & Brand Strategy: S. S.. Explore MILLIONS.co's employee directory with LeadIQ.

What industry does MILLIONS.co belong to?

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MILLIONS.co operates in the Spectator Sports industry.

What technology does MILLIONS.co use?

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MILLIONS.co's tech stack includes TikTok PixelAdobeKubernetesLinkedin Sign-inJSON-LDNode.jsGoogle Tag ManagerFacebook.

What is MILLIONS.co's email format?

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MILLIONS.co's email format typically follows the pattern of First@millions.co. Find more MILLIONS.co email formats with LeadIQ.

How much funding has MILLIONS.co raised to date?

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As of July 2026, MILLIONS.co has raised $10M in funding. The last funding round occurred on Sep 18, 2025.

When was MILLIONS.co founded?

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MILLIONS.co was founded in 2020.
MILLIONS.co logo

MILLIONS.co

Spectator SportsOntario, Canada51-200 Employees

MILLIONS.co operates as an integrated platform for modern sports marketing, enabling brands to move from talent discovery through campaign execution to performance insights. The service supports activation with a wide network of athletes, creators, and sports media channels across major sports and levels, aiming to turn athlete influence into a repeatable growth channel for brands. Based in Toronto, Ontario, Canada, the company positions itself within the spectator sports industry as a comprehensive system for managing influencer-driven sports marketing efforts. The platform emphasizes streaming e-commerce and identity-based partnerships, facilitating connectivity between brands and a diverse roster of talent, from rising NIL athletes to global icons. A notable recent development is the introduction of a BTC/USD tipping feature, reflecting ongoing platform enhancements.

Section iconCompany Overview

NAICS Code
7112 - Spectator Sports
Founded
2020
Employees
51-200

Section iconFunding & Financials

  • $10M

    MILLIONS.co has raised a total of $10M of funding over 2 rounds. Their latest funding round was raised on Sep 18, 2025as a undisclosed.

  • $1M$10M

    MILLIONS.co's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $10M

    MILLIONS.co has raised a total of $10M of funding over 2 rounds. Their latest funding round was raised on Sep 18, 2025as a undisclosed.

  • $1M$10M

    MILLIONS.co's revenue is estimated to be in the range of $1M$10M

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