Insights

Diverse Financial Portfolio Midway offers a broad range of financial products including credit cards, personal loans, digital accounts, and insurance services, indicating opportunities to cross-sell additional financial solutions and expand customer engagement.

Large Customer Base With over 34 million clients, Midway presents a vast market for targeted marketing campaigns and personalized financial products, making it ideal for growth strategies aimed at increasing wallet share.

Digital Technology Adoption Utilization of advanced tech tools like Tableau, Google Analytics, and NoSQL suggests Midway values data-driven decision-making, providing opportunities to introduce innovative fintech solutions to optimize operations and improve customer experiences.

Retail Ecosystem Integration Being a major provider within the Riachuelo group’s retail ecosystem, Midway offers a strategic platform for partnership opportunities, co-branded financial products, and integrated marketing initiatives.

Moderate Revenue Scale With an annual revenue between 1 million and 10 million dollars, there is potential for scalable financial technology solutions and operational efficiencies that can support the company's growth and increase profitability.

Similar companies to Midway

Midway Tech Stack

Midway uses 8 technology products and services including Hotjar, Tableau, W3 Total Cache, and more. Explore Midway's tech stack below.

Hotjar
Analytics
Tableau
Business Intelligence
W3 Total Cache
Caching
NoSQL
Database
Font Awesome
Font Scripts
Scala
Programming Languages
Bootstrap
UI Frameworks
Google Analytics
Web Analytics

Media & News

Midway's Email Address Formats

Midway uses at least 1 format(s):

Midway Email Formats	Example	Percentage
First.Last@midwayfinanceira.com.br	John.Doe@midwayfinanceira.com.br	49%
First@midwayfinanceira.com.br	John@midwayfinanceira.com.br	1%
First.Last@midwayfinanceira.com.br	John.Doe@midwayfinanceira.com.br	49%
First@midwayfinanceira.com.br	John@midwayfinanceira.com.br	1%

Frequently Asked Questions

Where is Midway's headquarters located?

Midway's main headquarters is located at 120 Rua Lemos Monteiro 15º Andar Sao Paulo, São Paulo Brazil. The company has employees across 6 continents, including South AmericaNorth AmericaAsia.

What is Midway's stock symbol?

Midway is a publicly traded company; the company's stock symbol is MWY.AX.

What is Midway's official website and social media links?

Midway's official website is midwayfinanceira.com.br and has social profiles on LinkedIn.

What is Midway's NAICS code?

Midway's NAICS code is 52 - Finance and Insurance.

How many employees does Midway have currently?

As of March 2026, Midway has approximately 596 employees across 6 continents, including South AmericaNorth AmericaAsia. Key team members include Ceo: F. S.Head Of Insurance: C. G. P. L.Gerente Head De Ti - Prevenção A Fraudes E Prevenção A Lavagem De Dinheiro: S. C.. Explore Midway's employee directory with LeadIQ.

What industry does Midway belong to?

Midway operates in the Financial Services industry.

What technology does Midway use?

Midway's tech stack includes HotjarTableauW3 Total CacheNoSQLFont AwesomeScalaBootstrapGoogle Analytics.

What is Midway's email format?

Midway's email format typically follows the pattern of First.Last@midwayfinanceira.com.br. Find more Midway email formats with LeadIQ.

When was Midway founded?

Midway was founded in 2008.

Midway

Q: What is Midway's official website and social media links?

Midway's official website is midwayfinanceira.com.br. Midway has social profiles on LinkedIn.

Q: How many employees does Midway have currently?

Midway has approximately 596 employees.

Q: What technology does Midway use?

Midway's tech stack includes Tableau, Databricks, ISO/IEC 27001, Twemoji, Google Analytics.

Q: What is Midway's NAICS code?

Midway's NAICS code is 52 (Finance and Insurance).

Financial ServicesSão Paulo, Brazil501-1000 Employees

Com mais de 34 milhões de clientes, a Midway oferece soluções financeiras que se adaptam ao estilo de vida de cada consumidor. Somos a grande provedora de produtos e serviços financeiros do Grupo Riachuelo, conectando o varejo a um ecossistema completo de crédito, proteção e conveniência.
Nosso portfólio inclui os Cartões Riachuelo, Crédito Consignado, Empréstimo Pessoal, Conta Digital, além de Seguros e Assistências, garantindo experiências completas e acessíveis.
 
Se você acredita no poder de conectar pessoas, oportunidades e sonhos, venha construir o futuro com a gente.
Descubra sua carreira na Financeira Midway: www.riachuelo.com.br/carreiras