Insights

Global Reach HobbyLink Japan serves over 220 countries, presenting a broad international market for cross-border sales, wholesale opportunities, and new export-focused partnerships that can be leveraged to expand distribution and target niche hobby segments globally.

Diverse Product Scope With over 120,000 hobby products including anime figures, model kits, Gundam, and collectibles, there are numerous cross-sell and bundle opportunities, seasonal promotions, and co-marketing deals across related hobby categories.

Logistics Strength Owned state-of-the-art warehouse and 3PL/3PEC capabilities position the company to handle scalable fulfillment, dropshipping, and streamlined international shipping, enabling partners to offer reliable delivery and improved customer experience.

Strategic Ownership Recent acquisition by Frontier Management signals potential access to additional resources, capital, and network effects for sales expansion, brand development, and strategic partnerships within and beyond Japan.

Trusted Service Recognition for exceptional service (Feefo Platinum) and a history of customer satisfaction provide a strong, credibility-backed platform for onboarding new B2B clients, retailers, and licensors seeking reliable e-commerce partnerships.

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HobbyLink Japan Tech Stack

HobbyLink Japan uses 8 technology products and services including Bing Ads, Adobe, Section.io, and more. Explore HobbyLink Japan's tech stack below.

  • Bing Ads
    Advertising Networks
  • Adobe
    Audio, Video, Graphics
  • Section.io
    Content Delivery Network
  • styled-components
    Javascript Frameworks
  • Select2
    Javascript Libraries
  • script.aculo.us
    Javascript Libraries
  • JavaScript
    Programming Languages
  • USPS
    Transportation And Fleet Management

HobbyLink Japan's Email Address Formats

HobbyLink Japan uses at least 1 format(s):
HobbyLink Japan Email FormatsExamplePercentage
First@hlj.comJohn@hlj.com
85%
Last@hlj.comDoe@hlj.com
15%

Frequently Asked Questions

What is HobbyLink Japan's official website and social media links?

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HobbyLink Japan's official website is hlj.com and has social profiles on LinkedIn.

What is HobbyLink Japan's SIC code NAICS code?

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HobbyLink Japan's SIC code is 5961 - Catalog and Mail-Order Houses NAICS code is 44-45 - Retail Trade.

How many employees does HobbyLink Japan have currently?

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As of July 2026, HobbyLink Japan has approximately 20 employees across 2 continents, including AsiaNorth America. Key team members include Head Of Wholesale Operations: S. S.代表取締役ceo: Y. W.It Manager: F. J. M.. Explore HobbyLink Japan's employee directory with LeadIQ.

What industry does HobbyLink Japan belong to?

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HobbyLink Japan operates in the Retail industry.

What technology does HobbyLink Japan use?

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HobbyLink Japan's tech stack includes Bing AdsAdobeSection.iostyled-componentsSelect2script.aculo.usJavaScriptUSPS.

What is HobbyLink Japan's email format?

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HobbyLink Japan's email format typically follows the pattern of First@hlj.com. Find more HobbyLink Japan email formats with LeadIQ.

When was HobbyLink Japan founded?

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HobbyLink Japan was founded in 1997.
HobbyLink Japan logo

HobbyLink Japan

RetailTochigi, Japan11-50 Employees

HobbyLink Japan Ltd. is a retail company based in Kurohakamacho, Tochigi, Japan, operating as an internet retailer founded in 1997. It began by offering Japanese model kits to international customers from a small apartment in Tokyo and now runs a custom-built office and warehouse in Sano, Tochigi Prefecture, offering over 120,000 hobby products including anime and action figures, model kits, Gundam products, hobby publications, and other collectibles at domestic prices. The company provides both consumer retail (B2C) and wholesale (B2B) services, and offers third-party logistics and e-commerce services (3PL/3PEC), with shipping to more than 220 countries worldwide. The company is listed as employing 11-50 people, while accompanying materials describe a culturally diverse team of over 70 Japanese and international employees. In December 2024, Frontier Management Inc. announced its acquisition of HobbyLink Japan through Frontier Capital. Feefo Trusted Service awards include a Gold award in 2018 and a Platinum award in 2020.

Section iconCompany Overview

Website
hlj.com
SIC Code
5961 - Catalog and Mail-Order Houses
NAICS Code
44-45 - Retail Trade
Founded
1997
Employees
11-50

Section iconFunding & Financials

  • $10M$25M

    HobbyLink Japan's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    HobbyLink Japan's revenue is estimated to be in the range of $10M$25M

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