Insights

Strategic Positioning Leverage Mane’s celebrity-backed brand and affordable pricing to target mass-market retailers and beauty subscription services seeking accessible premium hair care lines to differentiate their assortments.

Expansion Readiness Capitalize on Mane’s 2025 expansion into high‑performance stylers and nostalgic mists by proposing private label partnerships or co-branded limited editions with department stores, Sephora banners, or emerging beauty retailers.

Channel Synergy Exploit existing multi‑channel distribution (Sephora, Sephora @ Kohl’s, Amazon, HeyMane.com) to pitch omnichannel collaborations, digital marketing co‑op programs, and exclusive online launches to boost shelf presence and sales velocity.

Growth Signals Take note of rapid brand growth indicators and significant investor activity around Veradermics (MANE ticker) to approach institutional partners and consumer brands for strategic partnerships, licensing, or co‑invested marketing since there is external validation of MANE's market relevance.

Data and Tech Use Mane’s tech stack (Klaviyo, Adobe, Amazon Advertising, analytics-friendly tools) to propose data-driven marketing and CRM collaborations, including targeted email campaigns, retargeting, and influencer‑driven content programs that raise loyalty and repeat purchases.

Mane Tech Stack

Mane uses 8 technology products and services including Google Ads, TikTok, Amazon ALB, and more. Explore Mane's tech stack below.

  • Google Ads
    Advertising
  • TikTok
    Audio, Video, Graphics
  • Amazon ALB
    Load Balancers
  • Klaviyo
    Marketing Automation
  • Microsoft
    Miscellaneous
  • Attentive
    Personalization
  • Vimeo
    Video Players
  • Facebook
    Widgets

Media & News

Mane's Email Address Formats

Mane uses at least 2 format(s):
Mane Email FormatsExamplePercentage
First@heymane.comJohn@heymane.com
75%
First.Last@heymane.comJohn.Doe@heymane.com
25%
First@maneaddicts.comJohn@maneaddicts.com
70%
First.Last@maneaddicts.comJohn.Doe@maneaddicts.com
30%

Frequently Asked Questions

What is Mane's stock symbol?

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Mane is a publicly traded company; the company's stock symbol is MANE.

What is Mane's official website and social media links?

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Mane's official website is heymane.com and has social profiles on LinkedIn.

How much revenue does Mane generate?

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As of July 2026, Mane's annual revenue is estimated to be $50M - $100M.

What is Mane's NAICS code?

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Mane's NAICS code is 81 - Other Services (except Public Administration).

How many employees does Mane have currently?

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As of July 2026, Mane has approximately 45 employees across 2 continents, including North AmericaEurope. Key team members include Editorial Director: H. C.: L. D.. Explore Mane's employee directory with LeadIQ.

What industry does Mane belong to?

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Mane operates in the Consumer Services industry.

What technology does Mane use?

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Mane's tech stack includes Google AdsTikTokAmazon ALBKlaviyoMicrosoftAttentiveVimeoFacebook.

What is Mane's email format?

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Mane's email format typically follows the pattern of First@heymane.com. Find more Mane email formats with LeadIQ.

When was Mane founded?

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Mane was founded in 2023.
Mane logo

Mane

Consumer ServicesCalifornia, United States11-50 Employees

Mane is a Los Angeles-based company in the consumer services sector that was founded in 2023 by celebrity hairstylist Jen Atkin. It develops multi-tasking hair care and styling products described as stylist-approved and affordably priced, with product pricing ranging from $12 to $148. In 2025, Mane expanded its line to include high-performance stylers and nostalgic hair and body mists designed to accompany its tools and streamline routines. The company distributes its products through Sephora stores across the U.S. and Canada, Sephora.com, its own site HeyMane.com, and Amazon.com. Mane has a small-to-mid sized workforce, with 11 to 50 employees, and is headquartered at 5700 Wilshire Boulevard, Suite 355, Los Angeles, CA 90036, United States.

Section iconCompany Overview

Stock Symbol
MANE
NAICS Code
81 - Other Services (except Public Administration)
Founded
2023
Employees
11-50

Section iconFunding & Financials

  • $50M - $100M

    Mane's revenue is estimated to be in the range of $50M - $100M

Section iconFunding & Financials

  • $50M - $100M

    Mane's revenue is estimated to be in the range of $50M - $100M

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