LV= General Insurance Employee Directory
InsuranceEngland, United Kingdom201-500 Employees
LV= General Insurance is a UK-based insurer specializing in general or personal lines cover, offering products across pets, home, car, and travel. It serves direct-to-consumer customers as well as advisers, brokers, and strategic partners, providing a broad range of household insurance options. The company counts more than 4.5 million customers and maintains a sizeable workforce. In 2026 LV= joined Experian's customer support hub, a move that broadens its collaborative approach with external partners. The company is based in Poole, England, and traces a history of roughly 180 years. Allianz has been the sole shareholder since 2019 after a 2017 partnership, and Allianz is the Worldwide Insurance Partner of the Olympic and Paralympic Movements through 2028.