Expansion signal Recent growth activity and leadership additions at The 20 MSP, including the acquisition of Cobalt IT and a new General Manager for Compliance and Risk Services, indicate an active expansion strategy that may create cross-sell opportunities for enhanced security, governance, and managed services across their increasing client base.

Security focus As a computer and network security company aligned with The 20 MSP, Level 10 Technology sits within a portfolio that prioritizes 24/7 monitoring, backup and disaster recovery, and cloud services. This presents a sales path for advanced threat protection, incident response, and compliance-driven security solutions.

SMB energy The firm operates in the small to mid-market space (11-50 employees) with revenue in the low millions, suggesting a need for scalable, affordable managed security and IT services that can grow with clients as they scale and undergo digital transformation.

Tech stack leverage With a digital footprint that includes marketing and analytics tools like Google Analytics and HubSpot Analytics, there are opportunities to position security, data protection, and cloud migration offerings to optimize their marketing operations and customer experience while enhancing data governance.

Long-standing MSP partner The 20 MSP’s 30+ years of experience and focus on fully managed IT and 24/7 support create a credible channel for upselling premium security services, disaster recovery, and compliance programs to existing clients across their MSP ecosystem.