Expanding Customer Base With over 20 million unique monthly users and a broad product range exceeding 10 million items, Lamoda Group offers significant cross-selling and upselling opportunities across fashion, footwear, accessories, cosmetics, and fragrances.

Innovative Technology Use Lamoda’s early adoption of AR try-on technology creates a highly engaging shopping experience, opening avenues for technology partners to enhance digital interactivity and virtual fitting solutions.

Eco-Conscious Shift The introduction of the Lamoda Planet edit indicates a commitment to sustainability, suggesting potential collaborations with eco-friendly brands, sustainable packaging, and green logistics solutions.

Strong Market Position As a leading online retailer in Russia and CIS with a revenue of approximately $1 billion and a substantial customer base, Lamoda presents opportunities for suppliers, brand partnerships, and logistics providers seeking regional expansion.

Growth in Digital Footprint Lamoda’s investments in analytics and monitoring tools like Yandex.Metrika and New Relic signal a data-driven approach, providing potential for data analytics, customer insights, and targeted marketing solutions to improve engagement and conversions.