Growth through merger Lafferty merged with Cumming Group, expanding global reach and service capabilities. This presents an opportunity to cross-sell project and cost management services, leveraging combined geographic footprint and broader client base.

Leadership expansion Recent promotions and a new Managing Director signal investment in leadership and strategic direction. This creates a chance to engage senior sponsors on larger, multi-year projects and enterprise-wide delivery improvements.

Tech-enabled delivery Current tech stack includes AWS, Azure, WordPress, Shopify, Mailchimp, and security tools, indicating readiness for digital project delivery, data analytics, and client portal enhancements to differentiate offerings.

Mid-market focus With 11-50 employees and revenue in the low to mid single digits, Lafferty fits mid-market opportunities where clients seek lean, value-focused project delivery and cost management, suggesting upsell of end-to-end consulting and governance services.

Sustainability and outreach Active involvement in charitable events and a growth-oriented press presence create potential to offer sustainability reporting, ESG advisory, and stakeholder engagement programs to construction clients pursuing responsible investment and social impact.