Insights

Audience Reach Local news coverage across Central Arkansas with multi-platform presence suggests opportunities to offer targeted local advertising packages, sponsorships, and premium digital placements to support regional campaigns.

Revenue Scale Current revenue range indicates a mid-market scale with potential for expanded ad inventory, programmatic deals, and bundled OTT or streaming advertising to grow ad revenue alongside traditional broadcast.

Technology Stack Existing ad tech and analytics stack (DFP, AdSense, AppNexus, Google Analytics) enables targeted campaigns, data-driven optimizations, and retargeting opportunities for local advertisers and national brands seeking regional impact.

Audience Engagement 24/7 news delivery across on-air, online, and mobile channels signals opportunities for sponsored content, native advertising, and custom video campaigns aligned with breaking news or community events.

Growth Potential Smaller peer competitors with similar or higher revenue imply room to upscale digital offerings, expand sponsorships, and build higher-margin services such as content partnerships and branded news segments.

KARK 4 Tech Stack

KARK 4 uses 8 technology products and services including DoubleClick for Publishers (DFP), Google AdSense, AppNexus, and more. Explore KARK 4's tech stack below.

  • DoubleClick for Publishers (DFP)
    Advertising
  • Google AdSense
    Advertising
  • AppNexus
    Advertising
  • Microsoft 365
    Email
  • Modernizr
    Javascript Libraries
  • jQuery
    Javascript Libraries
  • Google Analytics
    Web Analytics
  • AddThis
    Widgets

KARK 4's Email Address Formats

KARK 4 uses at least 2 format(s):
KARK 4 Email FormatsExamplePercentage
FLast@arkansasmatters.comJDoe@arkansasmatters.com
94%
FirstL@arkansasmatters.comJohnD@arkansasmatters.com
6%
FLast@kark.comJDoe@kark.com
92%
Last@kark.comDoe@kark.com
8%

Frequently Asked Questions

What is KARK 4's phone number?

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You can contact KARK 4's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is KARK 4's official website and social media links?

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KARK 4's official website is arkansasmatters.com and has social profiles on LinkedIn.

How much revenue does KARK 4 generate?

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As of July 2026, KARK 4's annual revenue is estimated to be $25M - $50M.

What is KARK 4's SIC code NAICS code?

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KARK 4's SIC code is 2711 - Newspapers: Publishing, or Publishing and Printing NAICS code is 515 - Broadcasting (except Internet).

How many employees does KARK 4 have currently?

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As of July 2026, KARK 4 has approximately 78 employees across 3 continents, including North AmericaAsiaEurope. Key team members include Chief Financial Officer: C. C.Owner Member: M. S.E-Media Creative Director: E. M.. Explore KARK 4's employee directory with LeadIQ.

What industry does KARK 4 belong to?

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KARK 4 operates in the Broadcast Media Production and Distribution industry.

What technology does KARK 4 use?

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KARK 4's tech stack includes DoubleClick for Publishers (DFP)Google AdSenseAppNexusMicrosoft 365ModernizrjQueryGoogle AnalyticsAddThis.

What is KARK 4's email format?

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KARK 4's email format typically follows the pattern of FLast@arkansasmatters.com. Find more KARK 4 email formats with LeadIQ.

When was KARK 4 founded?

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KARK 4 was founded in 1954.
KARK 4 logo

KARK 4

Broadcast Media Production and DistributionArkansas, United States51-200 Employees

KARK 4 News is a local broadcasting outlet based in Little Rock, Arkansas. It provides 24-hour local news coverage to Central Arkansans through its television channel, its website, and other digital platforms, enabling access across multiple formats. The reach extends to Mountain Springs, Pinebluff, Little Rock, North Little Rock, Conway, Searcy, Hot Springs, Arkadelphia, and numerous other communities throughout the state.

Operating within the broadcast media production and distribution industry, the organization serves a regional audience with information relevant to daily life in its service area. Its viewers are residents seeking timely, locally focused reporting delivered across traditional and digital channels. This setup reflects a regional broadcaster's role in ensuring news accessibility for communities across Central Arkansas.

Section iconCompany Overview

Phone number
SIC Code
2711 - Newspapers: Publishing, or Publishing and Printing
NAICS Code
515 - Broadcasting (except Internet)
Founded
1954
Employees
51-200

Section iconFunding & Financials

  • $25M - $50M

    KARK 4's revenue is estimated to be in the range of $25M - $50M

Section iconFunding & Financials

  • $25M - $50M

    KARK 4's revenue is estimated to be in the range of $25M - $50M

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