Strategic partnerships Leverage INVIDI’s recent integration with Enghouse Networks to position cross-vendor addressable TV capabilities to telecom and media distributors, highlighting joint value in expanding IP video advertising across operator ecosystems.

SSAI expansion Capitalize on the April 2026 launch of live server-side ad insertion with igolgi by offering scalable SSAI solutions to broadcasters and OTT platforms seeking real-time, privacy-preserving ad delivery across multiple devices.

Global adoption Target international operators and MSOs, building on partnerships in India, Thailand, and with Tata Play, to accelerate global rollout of INVIDI’s addressable TV ad tech and monetize premium video footprints.

Private data leverage Position INVIDI’s privacy-preserving household data matching as a differentiator to advertisers seeking compliant targeting at scale, appealing to brands prioritizing data ethics and viewability in TV campaigns.

Scale-ready platforms Highlight compatibility with major cloud and tech stacks (AWS/GCP, Cloudflare) and cross-platform delivery through INVIDI Edge and Pulse to show scalable solutions for programmers and distributors pursuing large-scale, unified addressable campaigns.