Event Catering Target corporate clients and private event planners with HipPOPs as a premium dessert experience for conferences, galas, weddings, fundraisers, and celebrations, highlighting customizable toppings, dietary accommodations, and mobile or on-site gelato bar options.

Private Label & Franchising Leverage the existing franchise-minded history to pursue partnerships with event venues and catering groups as exclusive dessert providers, offering branded experiences or protected territories to scale sales beyond standalone truck events.

Health & Inclusion Emphasize vegan, gluten-free, and kosher options to win contracts with health-focused brands, universities, and multisite employers seeking allergen-friendly desserts for diverse workforces and campus events.

Awarded Credibility Utilize past accolades and media coverage (Great Taste Awards, Food Truck recognitions) in sales enablement to boost prospect confidence, target foodservice distributors, and approach premium retailers or experiential venues seeking high-visibility dessert brands.

Seasonal & New Formats Promote product innovations like cider vinegar sodas and new packaging collaborations to explore cross-sell opportunities with beverage programs, convenience stores, and retail partners, expanding beyond event-based revenue.