Insights

Sports Sponsorship Expansion GU Energy Labs’ active sponsorship and partnership with prominent endurance events like the Western States 100-mile Endurance Run, Austin Marathon, and triathlons present ongoing opportunities to promote new products targeted at endurance athletes and event participants.

Flavor Innovation Opportunities Recent product launches such as Pumpkin Spice and Salted Lime ROCTANE illustrate GU's focus on flavor diversity, creating potential for introducing seasonal or regional flavor variants to cater to flavor-conscious consumers and specialty markets.

Community & Diversity Engagement Collaborations with Rising Hearts and involvement with indigenous runners highlight GU's commitment to social impact, which can be leveraged to develop marketing campaigns and product lines that appeal to socially conscious and diverse customer segments.

Market Leadership & Growth With a revenue range of 100 to 250 million dollars and a dedicated focus on athletic performance, GU Energy Labs is positioned as a leader in sports nutrition, offering potential for expansion into new athletic markets, product categories, and international regions through strategic partnerships and brand positioning.

GU Energy Labs Tech Stack

GU Energy Labs uses 8 technology products and services including Tableau, C3.js, RSS, and more. Explore GU Energy Labs's tech stack below.

  • Tableau
    Business Intelligence
  • C3.js
    Charting
  • RSS
    Content Management System
  • WordPress
    Content Management System
  • Envoy
    Load Balancers
  • UPS
    Logistics
  • PHP
    Programming Languages
  • HulkApps Form Builder
    Web Platform Extensions

Media & News

GU Energy Labs's Email Address Formats

GU Energy Labs uses at least 1 format(s):
GU Energy Labs Email FormatsExamplePercentage
FLast@guenergy.comJDoe@guenergy.com
84%
Last@guenergy.comDoe@guenergy.com
12%
FirstLast@guenergy.comJohnDoe@guenergy.com
2%
First@guenergy.comJohn@guenergy.com
2%

Frequently Asked Questions

Where is GU Energy Labs's headquarters located?

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GU Energy Labs's main headquarters is located at 1609 4th Street Berkeley, California 94710 United States. The company has employees across 5 continents, including North AmericaAsiaEurope.

What is GU Energy Labs's phone number?

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You can contact GU Energy Labs's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is GU Energy Labs's official website and social media links?

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GU Energy Labs's official website is guenergy.com and has social profiles on LinkedIn.

What is GU Energy Labs's SIC code NAICS code?

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GU Energy Labs's SIC code is 2099 - Food Preparations, Not Elsewhere Classified NAICS code is 722 - Food Services and Drinking Places.

How many employees does GU Energy Labs have currently?

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As of February 2026, GU Energy Labs has approximately 143 employees across 5 continents, including North AmericaAsiaEurope. Key team members include Chief Financial Officer: L. L.Vp Of Sales: J. P.Vp Of Operations: A. S.. Explore GU Energy Labs's employee directory with LeadIQ.

What industry does GU Energy Labs belong to?

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GU Energy Labs operates in the Food and Beverage Services industry.

What technology does GU Energy Labs use?

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GU Energy Labs's tech stack includes TableauC3.jsRSSWordPressEnvoyUPSPHPHulkApps Form Builder.

What is GU Energy Labs's email format?

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GU Energy Labs's email format typically follows the pattern of FLast@guenergy.com. Find more GU Energy Labs email formats with LeadIQ.

When was GU Energy Labs founded?

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GU Energy Labs was founded in 1993.

GU Energy Labs

Food and Beverage ServicesCalifornia, United States51-200 Employees

We Feed The Need to Move!

Since 1993, we have been a company dedicated to athleticism.  We offer fast-acting energy, hydration, and muscle-rebuilding recovery products in support of athletes and an encouraging community of people committed to pushing through limits and reaching for challenges.  We believe movement, regardless of intensity and distance, is the key to longevity and happiness.

Our Core Values are alive in everything we do at GU.  Authored by a cross functional group of employees – these values are what we see, feel, touch, and hear in our company culture:

• Love. Be passionate about GU and compassionate toward each other. Love what we do!
• Athleticism. Respect the effort and achievement of all athletes and live your best athletic life.     
• Innovation. Strive for innovation and improvement in everything you create, make, and do. Be curious. 
• Longevity. Make decisions that are sustainable over the long term for our customers, company, and planet. 
• Collaboration. Work toward team goals, recognize assists from others, and celebrate wins together.  
• Accountability. Be responsible for your actions and keep your commitments.

We provide medical, dental, vision, matched 401K, & additional benefits, industry discounts, and more. 
 
Want to join the GU Crew?  Check out our openings by visiting us at www.guenergy.com/careers

Section iconCompany Overview

Headquarters
1609 4th Street Berkeley, California 94710 United States
Phone number
SIC Code
2099 - Food Preparations, Not Elsewhere Classified
NAICS Code
722 - Food Services and Drinking Places
Founded
1993
Employees
51-200

Section iconFunding & Financials

  • $100M$250M

    GU Energy Labs's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    GU Energy Labs's revenue is estimated to be in the range of $100M$250M

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