Insights

Strong Sustainability Commitment Ferguson Plarre’s emphasis on sustainability—including solar power, recycling, and tree planting initiatives—positions them as a responsible brand appealing to eco-conscious consumers and partners interested in environmentally friendly supply chain solutions.

Expansion and Growth Recent openings, such as the flagship store at Chadstone and the launch of their first drive-thru bakery, indicate ongoing expansion opportunities and a willingness to innovate, making them a promising prospect for vendors offering retail infrastructure, franchise support, and convenience solutions.

Innovative Product Collaborations Partnerships with local wineries like Fowles Wine for limited-edition products demonstrate openness to new collaborations, presenting opportunities for brands in food, beverage, and promotional marketing to engage with their promotional campaigns.

Digital Engagement Initiatives The launch of the ‘Sweet Rewards’ mobile app reflects their focus on customer engagement and loyalty, ideal for software providers offering loyalty solutions, digital marketing, or data analytics services to enhance customer retention.

Franchise Development The franchise incentive program and new store openings suggest that Ferguson Plarre is actively expanding its franchise network, creating potential sales opportunities for franchise development services, training providers, and franchise management solutions.

Similar companies to Ferguson Plarre's Bakehouse

Ferguson Plarre's Bakehouse Tech Stack

Ferguson Plarre's Bakehouse uses 8 technology products and services including Magento, Google Fonts API, Sentry, and more. Explore Ferguson Plarre's Bakehouse's tech stack below.

  • Magento
    E-commerce
  • Google Fonts API
    Font Scripts
  • Sentry
    Issue Trackers
  • Prototype
    Javascript Frameworks
  • Yoast SEO
    Search Engines
  • X-XSS-Protection
    Security
  • X-Content-Type-Options
    Web & Portal Technology
  • Google Plus
    Widgets

Media & News

Ferguson Plarre's Bakehouse's Email Address Formats

Ferguson Plarre's Bakehouse uses at least 1 format(s):
Ferguson Plarre's Bakehouse Email FormatsExamplePercentage
First.Last@fergusonplarre.com.auJohn.Doe@fergusonplarre.com.au
64%
Last@fergusonplarre.com.auDoe@fergusonplarre.com.au
30%
Middle@fergusonplarre.com.auMichael@fergusonplarre.com.au
3%
FLast@fergusonplarre.com.auJDoe@fergusonplarre.com.au
3%

Frequently Asked Questions

Where is Ferguson Plarre's Bakehouse's headquarters located?

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Ferguson Plarre's Bakehouse's main headquarters is located at 35 Harrick Road Keilor Park, Victoria 3042 Australia. The company has employees across 3 continents, including OceaniaNorth AmericaAsia.

What is Ferguson Plarre's Bakehouse's official website and social media links?

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Ferguson Plarre's Bakehouse's official website is fergusonplarre.com.au and has social profiles on LinkedIn.

What is Ferguson Plarre's Bakehouse's SIC code NAICS code?

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Ferguson Plarre's Bakehouse's SIC code is 2099 - Food Preparations, Not Elsewhere Classified NAICS code is 44-45 - Retail Trade.

How many employees does Ferguson Plarre's Bakehouse have currently?

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As of February 2026, Ferguson Plarre's Bakehouse has approximately 239 employees across 3 continents, including OceaniaNorth AmericaAsia. Key team members include Chief Digital Officer: G. M.Head Of Marketing & Product Development - Ferguson Plarre & Pie Society: C. C.Head Of Network Development: C. M.. Explore Ferguson Plarre's Bakehouse's employee directory with LeadIQ.

What industry does Ferguson Plarre's Bakehouse belong to?

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Ferguson Plarre's Bakehouse operates in the Retail industry.

What technology does Ferguson Plarre's Bakehouse use?

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Ferguson Plarre's Bakehouse's tech stack includes MagentoGoogle Fonts APISentryPrototypeYoast SEOX-XSS-ProtectionX-Content-Type-OptionsGoogle Plus.

What is Ferguson Plarre's Bakehouse's email format?

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Ferguson Plarre's Bakehouse's email format typically follows the pattern of First.Last@fergusonplarre.com.au. Find more Ferguson Plarre's Bakehouse email formats with LeadIQ.

When was Ferguson Plarre's Bakehouse founded?

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Ferguson Plarre's Bakehouse was founded in 1901.

Ferguson Plarre's Bakehouse

RetailVictoria, Australia201-500 Employees

Ferguson Plarre is a 5th generation family baking business. We operate an amazing award winning sustainable bakery in Keilor Park where we make tens of thousands of fresh cakes & pies every day for our wonderful 85 retail stores across Victoria. We deliver fresh daily!

We harvest the power of the sun to power our bakery, we recycle everything we use from plastic to food, we offset truck emissions by planting trees (we even have our own forest!) and we mostly just try and do good. We’re not perfect but we’re working hard every day to try and help make a difference to the planet for our kids & our grand kids. There ain’t nothing more important.

Since 1901 we’ve made it our job to bake people happy. We now bake over 120,000 people happy every week and that includes our employees, owners & franchisees. We are a genuine family business. We are Australian owned. We do what we say we’re going to do and so far that has worked.

Our values: FUN, ONE FAMILY, COURAGEOUS, SUSTAINABLE, CUSTOMER OBSESSED & OPTIMISTIC

If this sounds like you, please join us. We'd love to have you.

Section iconCompany Overview

Headquarters
35 Harrick Road Keilor Park, Victoria 3042 Australia
SIC Code
2099 - Food Preparations, Not Elsewhere Classified
NAICS Code
44-45 - Retail Trade
Founded
1901
Employees
201-500

Section iconFunding & Financials

  • $10M$25M

    Ferguson Plarre's Bakehouse's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Ferguson Plarre's Bakehouse's revenue is estimated to be in the range of $10M$25M

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