Legacy presence Leverage historical breadth in air and ocean freight as a talking point to re-engage former Emery/CF customers and highlight continuity of global reach under UPS supply chain capabilities.

Global network Position as a nimble, mid‑sized logistics partner with exposure to over 200 countries, emphasizing capability to handle complex B2B shipments, customs brokerage, and expedited needs for SMBs and growth accounts.

Technology edge Promote use of modern analytics and warehouse technologies (SiteCatalyst, Webtrends, Tealium) alongside UPS SCS digital tools to improve visibility, tracking, and efficiency for potential e‑commerce and manufacturing clients.

Strategic partnerships Highlight opportunities from recent collaborations and scale opportunities with autonomous freight networks and smarter warehouses, targeting shippers seeking innovation, reliability, and scalable capacity.

Growth signals Capitalize on UPS SCS growth indicators such as headcount expansion and recognized leadership in logistics (Gartner Leader status) to pursue mid‑market accounts needing global reach, transload, and integrated logistics solutions.