Insights

Market Leadership DR SMILE is a prominent player in the European clear aligner market, boasting a rapid expansion to over 250 partner practices across multiple countries. This positions the company as a trusted and innovative brand with a proven ability to attract new partners, presenting growth opportunities for suppliers of dental equipment, digital orthodontic solutions, and marketing services.

Growth Potential With annual revenue estimated between $100 million and $250 million and continuous geographical expansion, DR SMILE offers a fertile market for sales of advanced dental technologies, customer engagement platforms, and professional training tools that can support their scaling operations and enhance patient care.

Strategic Acquisition As part of the Straumann Group since July 2020, DR SMILE benefits from strategic backing and resources, creating opportunities to collaborate on innovative dental products, research initiatives, and integrated solution bundles aimed at further capitalizing on the growing clear aligner trend.

Digital & Tech Use DR SMILE's investment in digital infrastructure, including analytics and cybersecurity tools like Google Analytics and Cloudflare services, underscores their emphasis on technology-driven patient solutions and practice management, opening avenues for providers of digital health solutions, cybersecurity, and data management services.

Employee & Partner Engagement With a sizeable team and a strong network of partner practices across Europe, DR SMILE is positioned to benefit from vendor collaborations that improve operational efficiency, marketing strategies, and patient outreach programs, representing opportunities for B2B sales in SaaS, marketing automation, and training solutions.

DR SMILE Tech Stack

DR SMILE uses 8 technology products and services including Usercentrics, Cloudflare CDN, Postman, and more. Explore DR SMILE's tech stack below.

  • Usercentrics
    Consent Management
  • Cloudflare CDN
    Content Delivery Network
  • Postman
    Data Management Platforms
  • jQuery
    Javascript Libraries
  • Swiper
    Javascript Libraries
  • Cloudflare Bot Management
    Security
  • HTTP/3
    Web & Portal Technology
  • Google Analytics
    Web Analytics

DR SMILE's Email Address Formats

DR SMILE uses at least 1 format(s):
DR SMILE Email FormatsExamplePercentage
First.Last@drsmile.deJohn.Doe@drsmile.de
94%
FL@drsmile.deJD@drsmile.de
2%
First.Middle@drsmile.deJohn.Michael@drsmile.de
2%
First@drsmile.deJohn@drsmile.de
2%

Frequently Asked Questions

Where is DR SMILE's headquarters located?

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DR SMILE's main headquarters is located at 128 Brunnenstraße 2nd Floor Berlin, Berlin 13355 Germany. The company has employees across 5 continents, including EuropeAsiaNorth America.

What is DR SMILE's official website and social media links?

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DR SMILE's official website is drsmile.de and has social profiles on LinkedIn.

What is DR SMILE's NAICS code?

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DR SMILE's NAICS code is 3391 - Medical Equipment and Supplies Manufacturing.

How many employees does DR SMILE have currently?

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As of February 2026, DR SMILE has approximately 258 employees across 5 continents, including EuropeAsiaNorth America. Key team members include Chief Legal Officer: A. E.Head Of Performance Marketing: D. B.Head Of Operations - Head Of Customer Experience France: C. L.. Explore DR SMILE's employee directory with LeadIQ.

What industry does DR SMILE belong to?

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DR SMILE operates in the Medical Equipment Manufacturing industry.

What technology does DR SMILE use?

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DR SMILE's tech stack includes UsercentricsCloudflare CDNPostmanjQuerySwiperCloudflare Bot ManagementHTTP/3Google Analytics.

What is DR SMILE's email format?

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DR SMILE's email format typically follows the pattern of First.Last@drsmile.de. Find more DR SMILE email formats with LeadIQ.

When was DR SMILE founded?

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DR SMILE was founded in 2016.

DR SMILE

Medical Equipment ManufacturingBerlin, Germany201-500 Employees

As a German market leader in the field of modern and innovative aligner therapy, we enjoy an exceptional acquisition rate of patients and partner practices. A proud member of the Straumann Group, we relish the opportunity to provide patients with their best smile. Furthermore, we offer esteemed dental partner practices numerous benefits to provide our customers with excellent standards of consultation and care.

We are not only revolutionising the dental market; we are experts on making people smile and share confidence.

And our mission to make people smile knows no geographical border. DR SMILE continues to expand across Europe with a focus on professional growth, cultural awareness and diversity: this is why we are true Rockstars!

In only a couple of years we have over 250 DR SMILE partner practices in Germany, Austria, France, Spain, Poland, Italy, Switzerland, Sweden, the Netherlands  and the UK. And the story has only just begun.

We are always on the search for ambitious individuals to join us as colleagues. Check out our open positions: https://dr-smile.jobs.personio.de/

Section iconCompany Overview

Headquarters
128 Brunnenstraße 2nd Floor Berlin, Berlin 13355 Germany
Website
drsmile.de
NAICS Code
3391 - Medical Equipment and Supplies Manufacturing
Founded
2016
Employees
201-500

Section iconFunding & Financials

  • $100M$250M

    DR SMILE's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    DR SMILE's revenue is estimated to be in the range of $100M$250M

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