Insights

Acquisition Trigger DonorTrends was acquired by EveryAction in June 2019, signaling a potential integration path or upsell opportunity with EveryAction’s platform ecosystem and customers.

Pricing & Scale With revenue in the 1M–10M range and a small team of 2–10 employees, DonorTrends may be open to cost-effective, plug-in solutions and tiered pricing that demonstrate rapid ROI for smaller nonprofits.

Product Fit Donorlytics offers predictive fundraising analytics and donor segmentation; sales can emphasize seamless data-driven optimization, onboarding efficiency, and measurable improvements in donor lifetime value.

Tech Stack Current stack includes HubSpot, AWS, WordPress, and analytics tools; opportunities exist to strengthen integrations with CRM/marketing platforms the client already uses or plans to adopt.

Market Position Operating in the nonprofit fundraising analytics space with similar peers and a clear value proposition, there is potential for partnership or co-sell with platforms serving mid-market nonprofits seeking growth and retention.

Similar companies to DonorTrends

GiveSmart by Momentive Software
201$1M - $10M
Moore
1.6K$1B - $10B
OneCause, a Bonterra company
304$100M - $250M
TrueSense Marketing
287$1B - $10B
MarketSmart
47$25M - $50M
Blackbaud
3.3K$1B - $10B
Merkle
5.6K$1B - $10B
FrontStream
85$500M - $1B
Classy
198$500M - $1B
Wiland
283$250M - $500M

DonorTrends Tech Stack

DonorTrends uses 8 technology products and services including HubSpot Analytics, Linkedin Insight Tag, Amazon Web Services, and more. Explore DonorTrends's tech stack below.

HubSpot Analytics
Analytics
Linkedin Insight Tag
Analytics
Amazon Web Services
Cloud Hosting
HubSpot Content Hub
Content Management System
WordPress
Content Management System
Imperva
Security
Piwik
System Analytics & Monitoring
Google Plus
Widgets

Media & News

EveryAction, Inc. acquired Donortrends on Jun 6th '19.
EveryAction, which is backed by Insight Partners, has acquired Virginia-based DonorTrends, a fundraising analysis firm.
Jun 07, 2019 | www.pehub.com

DonorTrends's Email Address Formats

DonorTrends uses at least 1 email format:

DonorTrends Email Formats	Example	Percentage
First.Last@donortrends.com	John.Doe@donortrends.com	100%

Frequently Asked Questions

What is DonorTrends's phone number?

You can contact DonorTrends's main corporate office by phone at

+1-866-948-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is DonorTrends's official website and social media links?

DonorTrends's official website is donortrends.com and has social profiles on LinkedIn.

How much revenue does DonorTrends generate?

As of September 2026, DonorTrends's annual revenue is estimated to be $1M - $10M.

What is DonorTrends's SIC code and NAICS code?

DonorTrends's SIC code is 7299 - Miscellaneous Personal Services, Not Elsewhere Classified and NAICS code is 813 - Religious, Grantmaking, Civic, Professional, and Similar Organizations.

How many employees does DonorTrends have currently?

As of September 2026, DonorTrends has approximately 3 employees across 2 continents, including North America and Europe. Key team members include Executive Vice President: C. M., Director: D. E. and Data Specialist: S. L. Explore DonorTrends's employee directory with LeadIQ.

What industry does DonorTrends belong to?

DonorTrends operates in the Non-profit Organizations industry.

What technology does DonorTrends use?

DonorTrends's tech stack includes HubSpot Analytics, Linkedin Insight Tag, Amazon Web Services, HubSpot Content Hub, WordPress, Imperva, Piwik and Google Plus.

What is DonorTrends's email format?

DonorTrends's email format typically follows the pattern of First.Last@donortrends.com. Find more DonorTrends email formats with LeadIQ.

DonorTrends

Q: What is DonorTrends's official website and social media links?

DonorTrends's official website is donortrends.com. DonorTrends has social profiles on LinkedIn.

Q: How many employees does DonorTrends have currently?

DonorTrends has approximately 3 employees.

Q: What technology does DonorTrends use?

DonorTrends's tech stack includes Piwik, HTTP/3, Amazon Web Services, HubSpot Analytics, MediaElement.js.

Q: What is DonorTrends's NAICS code?

DonorTrends's NAICS code is 813 (Religious, Grantmaking, Civic, Professional, and Similar Organizations).

Non-profit OrganizationsVirginia, United States2-10 Employees

DonorTrends is a nonprofit-focused analytics company based in Springfield, Virginia. It helps nonprofit organizations maximize donations and net revenue while reducing fundraising costs and streamlining workflows by applying scientific models to forecast donor contribution behavior using data drawn from client databases. This approach enables organizations to identify high-value donors across income levels, supporting greater revenue, improved retention, and increased donor lifetime value.

The company offers Donorlytics, an online, on-demand fundraising analytics platform that provides key metrics and predictions about donors, enabling users to access actionable intelligence quickly. The platform is designed to be straightforward to use and aligned with the needs of fundraisers. In 2019, DonorTrends was acquired by EveryAction, reflecting a broader consolidation in nonprofit technology.

Company Overview

Phone number: +1-866-948-****
Website: donortrends.com
SIC Code: 7299 - Miscellaneous Personal Services, Not Elsewhere Classified
NAICS Code: 813 - Religious, Grantmaking, Civic, Professional, and Similar Organizations
Employees: 2-10