Insights

Revenue Focus MarketSmart targets major gift and legacy gifts for nonprofits, indicating a potential upsell to advanced fundraising analytics, donor targeting, and real-time outreach features to improve high-value donor conversions.

Growth Opportunity With a revenue range of 25 to 50 million and a lean team (11-50 employees), there is likely appetite for scalable, cost-effective SaaS enhancements and integration capabilities that can expand customer value without proportional headcount growth.

Partnership Potential Recent collaboration with Trust & Will to drive legacy gifts signals openness to ecosystem partnerships and co-marketing that can be leveraged to cross-sell or bundle offerings with allied nonprofits and service providers.

Competitive Positioning Operates in a landscape with larger funds and established players; positioning as a precision donor targeting dashboard could be reinforced by showcasing real-time prospect insights and ROI proof to win accounts from bigger platforms.

Tech & Data Use Tech stack includes cloud, analytics, and web tracking tools; opportunities exist to expand data enrichment, integration with CRMs, and privacy-compliant tracking to enhance targeting accuracy and workflow efficiency for fundraisers.

MarketSmart Tech Stack

MarketSmart uses 8 technology products and services including Hotjar, HubSpot Analytics, Amazon Web Services, and more. Explore MarketSmart's tech stack below.

MarketSmart's Email Address Formats

MarketSmart uses at least 1 format(s):
MarketSmart Email FormatsExamplePercentage
FLast@imarketsmart.comJDoe@imarketsmart.com
70%
First.Last@imarketsmart.comJohn.Doe@imarketsmart.com
11%
First@imarketsmart.comJohn@imarketsmart.com
9%
Last@imarketsmart.comDoe@imarketsmart.com
10%

Frequently Asked Questions

What is MarketSmart's phone number?

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You can contact MarketSmart's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is MarketSmart's official website and social media links?

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MarketSmart's official website is imarketsmart.com and has social profiles on LinkedIn.

How much revenue does MarketSmart generate?

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As of August 2026, MarketSmart's annual revenue is estimated to be $25M - $50M.

What is MarketSmart's SIC code NAICS code?

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MarketSmart's SIC code is 8742 - Management Consulting Services NAICS code is 541613 - Marketing Consulting Services.

How many employees does MarketSmart have currently?

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As of August 2026, MarketSmart has approximately 47 employees across 3 continents, including North AmericaAsiaEurope. Key team members include Ceo: G. W.Director Of Sales: J. G.Customer Success Manager: C. P.. Explore MarketSmart's employee directory with LeadIQ.

What industry does MarketSmart belong to?

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MarketSmart operates in the Advertising Services industry.

What technology does MarketSmart use?

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MarketSmart's tech stack includes HotjarHubSpot AnalyticsAmazon Web ServicesPostgreSQLAmazon Simple Email ServiceGoogle WorkspaceTawk.toPiwik PRO Core.

What is MarketSmart's email format?

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MarketSmart's email format typically follows the pattern of FLast@imarketsmart.com. Find more MarketSmart email formats with LeadIQ.

When was MarketSmart founded?

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MarketSmart was founded in 2008.
MarketSmart logo

MarketSmart

Advertising ServicesMaryland, United States11-50 Employees

MarketSmart operates in the advertising services sector, serving nonprofit fundraisers focused on major and planned gifts. The company helps these fundraisers qualify and prioritize donor prospects for outreach, reducing time spent on broad prospecting and increasing opportunities to secure large gifts. It notes that a small group of donors typically drives the majority of an organization's revenue, guiding its approach to identifying those most likely to support major or legacy gifts. Through a dashboard, fundraisers see not only who to contact but also when to reach out and why, providing context for timely outreach to top prospects.

MarketSmart is based in Annapolis, Maryland, and operates with a small-to-mid-sized team. In May 2020, MarketSmart LLC announced a partnership with Trust & Will to drive traffic to a free Will offer and help uncover legacy gifts.

Section iconCompany Overview

Phone number
SIC Code
8742 - Management Consulting Services
NAICS Code
541613 - Marketing Consulting Services
Founded
2008
Employees
11-50

Section iconFunding & Financials

  • $25M - $50M

    MarketSmart's revenue is estimated to be in the range of $25M - $50M

Section iconFunding & Financials

  • $25M - $50M

    MarketSmart's revenue is estimated to be in the range of $25M - $50M

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